INTRODUCING AEO CONNECTED

NOT YOUR AVERAGE REWARDS PROGRAM

Look, we get it. Rewards programs can be confusing. In theory, the benefits sound great. In practice, you’re never quite sure you’re doing it right, or where you stand with points. We’ve spent the past year working with our teams and shoppers like you to put together a program that’s truly unique. AEO Connected launched last week, and in case you haven’t had a chance to check it out, here are just a few of our favorite perks.

IT’S FREE. And super easy to sign up in store, online, or on the app. Once you’re in, we’ll send you email updates on your Reward status, exclusive offers and more. No forms to fill out, no wasted paper, just Rewards sent straight to your email.

There’s more free where that came from! FREE JEANS & BRAS are one of the best perks you could get. For every 5 pairs of jeans you buy, we’ll give you one free. Same deal with Aerie bras. Plus, you’ll earn points for every dollar you spend, and once you reach a set number of points, we’ll send you a Reward that you can use in store or online, just like you’d use cash money. The best news in all this is that your points will NEVER expire, so you can redeem them whenever you want!

Ok so, we’ve got free jeans, free bras, points on every dollar… still not sold? How about an exclusive birthday discount? AEO Connected has that too. And if you’re REALLY serious about style, we have different access levels for all kinds of shoppers. So the more you shop, the better your perks. We’ll automatically bump you up into the right level depending on how much you spend, and let you know when you qualify for things like bigger Rewards or 24/7 free shipping. Plus, get even more when you combine your AEO Connected account with an AE or Aerie credit card.

For the complete rundown on how new AEO Connected works and rewards you for shopping for your favorite brands, visit us in stores or at AE.com/aeoconnected

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What Is Denim: Your Ultimate Denim Glossary

 DENIM FIT SPECS

Denim Glossary Fit Specs

Denim Glossary Fit Specs

RISE

The measurement from the top of the waistband to the bottom of the crotch seam. In other words, it’s where on your hips the jeans sit. Every body (and every one of our jean fits!) is unique, but, generally a “high” rise will sit near your belly button and a “low” rise will be closer to your hips. Source

Denim Glossary Fit Rises

INSEAM

The measurement from the bottom of the crotch to the bottom of the hem.

Denim Glossary Inseam

WARP

The vertical threads in a fabric. Source

WEFT

The horizontal threads in a fabric. Source

Denim Glossary Warp and Weft

WASH

The result of washing and rinsing denim to remove excess dye. Source

Denim Glossary Denim Washes

DESTROYED, DISTRESSED, DECONSTRUCTED

Purposely marred for a well-worn, vintage appearance. Source

Denim Glossary Destroyed Distressed Deconstructed

HEM

The bottom of the jean, which has been folded back and sewn down to form an edge

STEP-HEM

A raw hem that’s shorter in the front than it is in the back. Source

RELEASED HEM

A deconstructed hem that has been unstitched and unfolded for a frayed look and added length. Source 1  Source 2

Denim Glossary Hem

DENIM FABRICATION

Denim Glossary Fabrication

100% COTTON (see also: HERITAGE)

100% cotton denim. This rigid, durable fabric softens over time.

CLASSIC STRETCH

Our original soft, stretchy denim.

DENIM X

Denim with an upgraded stretch that retains it’s shape and won’t bag out. Natural fibers give this denim a super-soft feel for increased comfort.

DENIM X4

Revolutionary 4-way stretch means fit from every direction. Top-to-bottom warp stretch lifts your booty and gives you the feeling of longer legs, while side-to-side weft stretch contours the leg.
These forces work together to increase retention, which means these jeans won’t bag or sag, so your butt looks great, wear after wear.

CORE FLEX

Core Flex is designed with just enough stretch to give a little when you stand up, sit down, pull ‘em on or off. It has the same look and feel as 100% cotton denim, with increased flexibility for added comfort.

EXTREME FLEX

Our most flexible jean might also be our most comfortable. Designed with the max amount of stretch for ultimate comfort. Extreme Flex denim truly moves with you, and bounces back to hold its shape after.

FLEX 4/360

Revolutionary 4-way stretch means this denim moves with you in every direction. Top-to-bottom warp stretch moves up and down with you, while side-to-side weft stretch gives you room to sit or step.
The bottom line? Jeans have never been more comfortable.

HERITAGE (see also: 100% COTTON)

100% cotton denim. This rigid, durable fabric softens over time.

SELVEDGE

Premium denim bound with a “self edge” so it doesn’t unravel. You’ll know it by the trademark white and blue taping under the cuff, on the edge of the coin pocket, and on the back of the belt loop.

We’ve upgraded ours with just the right amount of stretch to make them even more comfortable. Source

Shop your favorite AEO Jeans HERE and show us how you wear them with #ICAN (or #WeAllCan if you’re with friends!).

Denim Glossary Fabrication

Denim Glossary Fit Specs

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3 Ways To Wear The City Sweatshirt

Your fave City Sweatshirt is back and better than ever! Oversized, super soft and super comfy, this is THE must-have top for leggings. See how we styled one icy blue style with 3 different leggings below!

CHILL(Y)

Stay cute in the cold with sparkle leggings and our ultra warm Faux Furry Trapper Hat. Add some sunnies to block the shine from your leggings!

3 Ways To Wear The City Sweatshirt

 

COZY TIME

City Sweatshirt + Sleep Leggings = ultimate sleepy time style. Add some fuzzy socks and you may never leave your bed.

3 Ways To Wear The City Sweatshirt

 

SNOW WAY

Hit the slopes with our new Play Legwarmer Legging and pair it with a warm beanie and scarf for a look that can handle the winter weather.

3 Ways To Wear The City Sweatshirt

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DIY Wall Hanging

DIY your gifts this holiday, or make one for yourself– a woven wall hanging is a great way to get your hygge on! Read on to see how to weave your own wintry decor.

DIY Wall Hanging

WHAT YOU NEED

  • Large weaving loom
  • White yarn to wrap loom
  • Yarn to stitch with
  • Weaving needle
  • Scissors
  • 2 wooden dowels

WHAT TO DO

  1. In the loom, wrap yarn around the top and bottom pegs to make the base that you’ll be weaving through.
  2. At the very bottom of the loom, bring 4-5 pieces of yarn into a knot to create your bottom fringe. This will secure the bottom so that when you’re done with your creation, you can simply slide it off.
  3. The easiest way to get going is to simply “under and over” the yarn, making your base for incorporating fun things like poms!DIY Wall Hanging
  4. To create poms, wrap yarn in circles around your hand about 10 times.
  5. Next, cut an 8-inch piece of yarn and tie it around the middle of the yarn bundle.
  6. Cut the two loops on the top and bottom of the now tied bundle.
  7. Fluff the strings out to make a pom!DIY Wall Hanging
  8. Use the under over method with thicker yarn and tug at it to make it puff out for a fun texture
  9. Once you’re all done, use a dowel or festive stick to weave through the top loops.
  10. Have fun! It’s all about being creative. Try an assortment of yarns and mix up the textures and use your favorite colors to make it your own.

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Behind The Scenes: Real Talk At Lincoln Road

To celebrate our NEW Lincoln Road store in Miami, we partnered with our friends at Create & Cultivate for a day of Real Talk and fun with some of our #AerieREAL girls.

Behind The Scenes: Real Talk At Lincoln Road

It was a day of inspiring talks, treats and—of course—shopping!

Behind The Scenes: Real Talk At Lincoln RoadTwo of our AerieREAL Role Models, Aly Raisman and Iskra Lawrence, shared a seat before the panels. Behind The Scenes: Real Talk At Lincoln Road

Behind The Scenes: Real Talk At Lincoln Road

Panels focused on empowerment, body positivity and wellness, featuring game-changing women who are breaking stereotypes and living their dreams. Thamarr, #AerieREAL girl from Musings of a Curvy Lady, said “I love meeting other female entrepreneurs that are super passionate about using their voice for good. Their fierce desire to make things happen is so electric.”

Behind The Scenes: Real Talk At Lincoln Road

Ava Frati came to Lincoln Road to tell the story of her swimwear line, Po Swim. She started Po Swim at just 15, and we’re so excited to support her amazing brand. Check it out at our Lincoln Road store and Aerie.comBehind The Scenes: Real Talk At Lincoln Road

The first panel, Self-Love: Learning To Live, Love & Thrive As Ourselves, featured Fo Porter, Alex Michael May, Chante Bryant, Aly Raisman and Heather Records. The girls discussed how they keep it #AerieREAL in in and out of the public eye. Alex Michael May shared: “So many beautiful women came to #ccxaerie @createcultivate pop up at @aerie to share their hearts—to have REAL TALK about the things that connect us—imposter syndrome, loving ourselves and of course laughing through it all.”

Behind The Scenes: Real Talk At Lincoln Road Behind The Scenes: Real Talk At Lincoln Road

During the second panel, Unfiltered & Fierce: Navigating The Digital World With Authenticity, speakers Jenna Kutcher, Katie Sturino, Daniela Ramirez, Iskra Lawrence and Jaclyn Johnson talked about their presence on social media and how they’ve stayed true to themselves while their social followings have grown.

Behind The Scenes: Real Talk At Lincoln Road

Behind The Scenes: Real Talk At Lincoln Road

After Real Talk, girls were invited to a mocktails where they were able to meet speakers and mingle. Aly Raisman was there to sign her new book, “Fierce.”

Behind The Scenes: Real Talk At Lincoln Road

Behind The Scenes: Real Talk At Lincoln Road

From DIY dream pillows and name plates to a sundae bar, sweetness was spread all around at the Lincoln Road opening. #AerieREAL girl Noyemi summed it up this week: “Last weekend was nothing short of amazing. Thanks to @createcultivate & @aerie for hosting an event highlighting the importance of self acceptance and positive body image. Thank you to all the panelists who killed it with their energy!”

Behind The Scenes: Real Talk At Lincoln Road

Behind The Scenes: Real Talk At Lincoln Road

Check out our Facebook events for upcoming fun at Lincoln Road, and come see us to shop any time. See you soon!

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Pups & Pine Trees

To get ready for the holidays, we visited visited Nutbrown’s Christmas Tree Farm in Carnegie, PA. And we brought a friend! We partnered with Animal Friends to bring this adoptable cutie, Patriot. See our day below!

 

Paws and poms led the way on our search through the farm’s rows of fresh pine trees.

Patriot was just as excited as we were to be in the fresh air. Every brunette can use a blonde friend… but we all need a furry best friend! (psst… Patriot is THE sweetest and still up for adoption!)

Patriot had to head back to Animal Friends once we found our tree, but he brought his Pom-tastic Snood with him!

Pups & Pine Trees

Pups & Pine Trees

To learn more about Animal Friends or to make sure Patriot and his furry friends get forever homes for the holidays, check out the Animal Friends website here!

 

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Holiday Packing Guide

The holidays are all about giving—not forgetting! Trust our holiday packing guide to make sure you have everything you need for your trip home. Read on to see some of our packing must-haves!

 Keep Cozy

Cable knit sweaters and cropped hoodies are always in style. Made for snowy days or staying in, these cozy tops have you covered!

Holiday Packing GuideNordic Lace Loves

Start with the basics and keep it always Aerie underneath with your fave bralette and matching undie set. Holiday Packing Guide

All The Leggings

For lounging, eating, shopping, everything… pack all the leggings! Pack plenty of pairs to go with all your fave tops and stay cozy all week long. Holiday Packing Guide

Step By Step

Prepare for the elements! Pack your warmest pair of knit socks and waterproof boots to keep your toes safe from the snow.

Holiday Packing Guide

 

Add Some Accessories

Knit beanies and cozy scarves will keep you warm all break long. Fun sayings and bright colors make these must-haves stand out!

Holiday Packing Guide

Want more of our fave holiday styles? See more here!

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Custom Gifts with Erin

The best gifts get personal! Our stylist picked 3 of her favorite people and customized gifts for each one. Watch her tips for wrapping up this holiday the best way below.

 

#1: For the friends

Love a theme! Get all POM everything for the most fun gift this season. Tie an extra pom to your package with a ribbon for an added accessory and a fun update to a traditional bow.

#2: For the earth lover

Wrap your gifts in our reusable silver tote for the green girls in your life. Add a keychain for personalization and eliminate paper waste with this fun way to make it all about them.

#3 For the mommas

Make your mom feel special! Specialize stamps to create cute details on plain wrapping paper.

How do you customize gifts for the girls on your list? Comment below & tell us!