All the (Soft & Cozy) Feels

AE Women's Sweater

Whether you’re facing the elements or chilling by the fire, these ridiculously soft sweaters, flannels and hoodies will keep you feeling warm and looking cool.




Winter just isn’t winter without sweaters – and if they gave out awards for warmth and coziness, these incredibly soft sweaters would probs win them all. 


AE Plaid & Flannel Shirts


It’s safe to say that flannels will never go out of style — especially crazy-soft ones like these. Buttoned up or layered over a graphic thermal, you can’t go wrong with a classic. 




When you add a hood into the mix? GAME-CHANGER. Consider these fleece-lined graphic hoodies your new go-to for layering or on their own for a softer-than-soft athletic look.





You’re getting warmer…

assortment of AE outerwear product


Why choose between style and function?

Achieve both with on-trend, warm-as-heck jackets, coats and soft fleece layers
that complete your look and beat the brrr at the same time.


A LOOK BY ITS COVER Spice things up with head-to-toe denim, a faux-fur collar and statement-making pops of leopard print.Top off an athletic look with a warm puffer coat that’s cool enough to hang with your go-to joggers and hoodie. Go for a casual yet pulled together look in a classic military-style jacket, dark wash jeans, bright white kicks and a warm beanie to top it all off.


Share how YOU rock outerwear on Instagram & Twitter with
#AExME @americaneagle and you could be featured right here!




How To: Using Your Aerie BFF (Best Fit Finder)

Find your new feel-good bra with the BFF (Best Fit Finder): our Aerie-exclusive way to measure your bra size. Watch Iskra show you how to use it, or follow the steps below. All that matters? Finding the bra that feels best!

Before you start, make sure you’re in a lightly lined bra and a tight top, bodysuit or no top. No push up bras or bulky sweaters for this!

Step 1: Find your band size.

Use “This side first!” on the BFF.  Wrap it around just under your bust, making sure the top of the tape is aligned with the bottom of your bra band.

Step 2: Find your cup size.

Use “This side second!” on the BFF. Wrap this side around the fullest part of your bust, and line up the bottom of the tape with the top of your bra band. In the column where the edge of the tape lands, look for the band size you measured in Step 1. The letter next to it is your cup size, and that’s it! You have your Aerie bra size.

Step 3: Find your sister size.

The BFF also gives you your sister size, aka another size you can try to see if it feels good. To find your sister size, check out the color-coded diagonal boxes extending off of the original size you measured. You can try these sizes for a similar fit to the one that you measured.

Get your BFF here. Need a little extra help? Visit us in stores for a custom, free fitting any time.


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Find Your New Favorite Fall Look with LoveFromLiyax

As part of our AExME creator spotlight video series we teamed up with YouTube vlogger Liya (LoveFromLiyax) for an American Eagle try on haul and asked her to share her fave looks & dorm décor items to hit refresh on the fall semester. The result? Looks she loves and we know you’ll love too!




One of Liya’s favorite things that came in her try on haul was our Ne(X)t Level jeggings. Our signature Ne(X)t Level technology offers up the right amount of stretch so you can move any way you want and don’t have to worry about them bagging out or feeling loose halfway through the day. Liya picked the high-waisted jegging and super high-waisted jegging—both designed to provide plenty of coverage and feel comfortable! These fits are perfect for any event and every day—a real go-to for back to school, fall and winter looks.


“Being comfortable and confident in what you’re wearing is so, so, so crucial, and high-waisted pants make me feel more comfortable.”

The high-waisted fit sits at the right point for comfort and coverage, and the super high-waist sits a little higher just below the natural waist for a more covered feel. Both make sure you look good and more importantly FEEL GOOD about your outfit of the day. Another faves of Liya’s is the light wash mom jean. Cut in a classic throwback design that’s reminiscent of the 80s and 90s, these jeans are almost too cool to be true, and look great with a graphic tee or crop top. These jeans are also a little high-waisted so you have a comfy and relaxed fit. Need a little more mom jean inspiration before you try this fit out? Check out our mom jeans assortment.




What’s a good pair of jeans without the perfect top to wear it with? Not much! Liya’s picks are perfect for going out or going to class. The first pick is a Kodak graphic tee from our Tailgate line that serves up a throwback vibe with bright yellow and red colors. Wear it loose and baggy or tie it up, either way this shirt will have you serving looks this semester.


“I know this will work with a lot of different fits, like if I tie it to make a crop top and wear it with my Mom jeans!”


Need another style that can be worn at school and for anything after? Her choice of the off the shoulder top is juuuust right for both events. A lace design means you have cover exactly where you need it, but the off shoulder cut is still cute and fun for parties or going out. Liya’s last top pick is a striped crop top! We love this look for fall and spring, and if you need a little more warmth just throw on a cardigan and you’re good to go.




“I did not realize American Eagle had so much dorm stuff! […] I might have to cop some more.”

One of Liya’s other fave items she didn’t even know we carried? Dorm décor! We’re well known for our jeans and flannels when things cool down this time of year, but with our AEO APT collection you can make your dorm or apartment as cozy as your favorite top, and AEO APT also makes for perfect gifts! No need for tired blankets and the same old wall art. We create everything you need to make your apartment or dorm a little more you, and also partner with Dormify to make super cute bed spreads and pillows, too. But the party doesn’t stop there. We also got you covered with tech gadgets, kitchen décor, desk accessories & party supplies so you can hit all the right notes this term.

Liya chose a few staples we love to get through fall semester and power through to spring: a shower speaker, cute tortoise hoop earrings, and a tapestry designed with a soft, feminine look and a cool iridescent vibe. Dig her style? Check out our entire line of apartment decor and women’s accessories to see Liya’s picks and make them your own!


The AExME campaign is about real people and real style.  It is a celebration or freedom, individuality and difference. Show how you make AE clothes your own with Instagram posts tagged #AExME and @americaneagle and you can be in our next campaign! From your head to your toes, inside and out, we want you to express your true self every day… this is why we make #AEJeans and clothes for every body.

LA-based college student Liya takes her interests in fashion, beauty, travel & more and brings them to the screen to serve up hot tips and tricks to her subscribers. Check out her channels below for more style inspiration!





Stylist’s Picks: Keep track

Meet this season’s must-have wear in, wear out look! Erin is dressing up the sporty stripes on our fleece Track Pant by pairing it back to a cool animal print Satin Tank and—as always—showing off a pretty bralette underneath.

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Animal print is everywhere, and this tank is the Aerie way of doing it in our fave green of the season and pretty lace trim.H1_Insta_3

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With side stripe details, pockets and a wide leg, these cozy fleece sweats are the coolest.

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Add a bralette under your tank in our newest Highlands Lace. Just a little cold? Warm up with a cozy knit Blanket Scarf!

Stylist’s Picks: Layer on the love!


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DIY Racing Stripe Jean Animation

Athleisure is an easy trend to get behind. Statement-making sneakers, cropped sweatshirts, joggers, ball caps… Pieces that bring comfort, style and attention to detail together. What’s NOT to love? The next time you’re in the mood for a “casual with a twist” kind of look, channel Sporty Spice and make that twist an on-trend, easy DIY that sets your jeans apart from the rest. The best part? You can use a pair of jeans you already have!

Check out our DIY guide below and give it a go yourself.

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Do this from waist to hem, making sure to leave enough ribbon to fold into the waistband. This goes for the hem, too – you don’t want the cut edge of the ribbon to show!

Tip: Follow the instructions on the glue for drying times, as they can vary by brand!


animation of ribbon being glued to DIY jeans



Thread your needle and secure with a knot. Start by stitching at the waistband, going over the initial stitch spot a few times. Then continue down the leg to the hem, stitching every ¼ inch. Do this along both edges of the ribbon.

Animation of ribbon being stitched to DIY jeans



Tip: The safest way to wash your DIY jeans is to turn them inside-out and use a gentle wash cycle with cold water!


Finished DIY Racing Stripe Jeans


Did you try it? Share your DIY jeans with us using #AExME or #AEJeans @americaneagle and you could be featured on our Facebook or Instagram feed!