Stylist’s Picks: Red, White & New

You have a lot on your plate this 4th of July. There’s beaching, there’s barbecuing, there’s fireworks. All that fun calls for some spectacular outfit changes. See our stylist’s faves below!

Stylist’s Picks: Red, White & New

Playful Pops

Start your day with stripes and playful color pops on our High Waisted Bikini Bottom and Binding Perky Triangle Bikini Top. After a quick dip in the pool, there’s nothing better than a cozy Fleece Tank to warm you up. Gola’s Specialist Sneakers will add the final pop of color you need to wake you up and start the day. Your combo may just be so bright you need some Purrrty Sunnies for shade!

 

Stylist’s Picks: Red, White & NewStarry Swim

For a packed day, you’ll want some sporty swim that moves at your speed. Pair our Binding Voop Bikini Top and Bikini Bottom with our Go Logo Baseball Hat for a quick beach volleyball match. When it’s time to head to the cookout, stick with your stars and our High Neck One Piece Swimsuit. It’s great to wear as a bodysuit with our Lace-up Fleece Shorts while you chill in the yard all afternoon!

 

Stylist’s Picks: Red, White & NewFun Under The Fireworks

Let’s not forget the best part of the 4th—the fireworks! Our Plush Fleece Short and Zip Hoodie will let you snuggle up on your blanket while you watch the show. Don’t forget to show off your Star Sunnies as the sun goes down. If you’re not ready to let the day slip away from you just yet, take off your sweats and you’ll be ready for a dip in our Binding Voop Bikini Top and High Waisted Bikini Bottom.

Want more of Erin’s stylist picks? Check them our here!

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Stylist’s Picks: Castaway

Castaway your cares and take only your beachiest essentials—this is castaway summertime style! Even if you’re on a busy beach surrounded by everyone you love, you can still dress like a castaway on your own island. Take our stylist’s tips and remember… less is more!

Stylist’s Picks: CastawayStylist’s Picks: Castaway#1 Wear Your Lightest Layers

Your newest swim is all you need, especially when it’s your fave Super Scoop One Piece with new ring details. Add an easy castaway Muscle Tank and shady Panama Hat and you’ll be golden.

 

Stylist’s Picks: Castaway

#2 Find Lost & Found Treasures

Add little touches of lost and found treasures like rings and rope to get in the castaway state of mind. Swim and shorts are all you need. No shoes, no problem!

Stylist’s Picks: Castaway

Stylist’s Picks: Castaway

#3 Less Is More

For island living (or at least dressing like it), less is more. Wear a beachy, breezy, scarf-inspired coverup over your swim. Keep the castaway going with the rope halter tie.

Stylist’s Picks: Castaway

Stylist’s Picks: Castaway

#4 Update Your Beach Basics

We know you can’t be in your swim ALL the time… so we added all new updates on your fave after-beach basics. Wear our button-down Real Soft® Ribbed Henley Tank and add our all-new Castaway Lace Padded Longline Bralette and matching boybrief underneath for castaway style beyond the beach!

To see more of our stylist’s picks, read on here!

 

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STYLIST’S PICKS: RETRO PRETTY & BEACH FLEECE

Surf’s up! Our must-have trends this spring are made for the beach. Erin is loving our new retro pretty swim, featuring throwback-inspired fits with ruffles, textures and extra pretty details. And for early mornings and late nights on the beach, there’s just one super soft, super comfy piece that you need… BEACH FLEECE!

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STYLIST’S PICKS: RETRO PRETTY & BEACH FLEECE
All The Info

Turn on the Beach Boys, dig out your bathing cap and you’ll fit right in with this season’s retro pretty swim. Try a high waisted bikini bottom, or a one piece inspired by throwback high waisted fits with extra coverage.

STYLIST’S PICKS: RETRO PRETTY & BEACH FLEECE

Why Erin Loves It

Spring break getaway still far away? Erin loves beach-inspired fleece as a way to keep thinking sunshine, even if you’re stuck somewhere in the snow.STYLIST’S PICKS: RETRO PRETTY & BEACH FLEECE

STYLIST’S PICKS: RETRO PRETTY & BEACH FLEECE

How To Wear It

Put it all on and stay at the beach all day! Wear your beach fleece over your swim for cool mornings, then put it back on when you’re still on the beach after the sun goes down.2

STYLIST’S PICKS: RETRO PRETTY & BEACH FLEECE

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ERIN’S OUTFIT OF THE WEEK: MUST-HAVES FOR THE 4TH

Red, white & all you! Our stylist’s outfit of the week is made for a little holiday coming up next Monday. Pool party? Picnic? Outside lounging? Erin’s look will get you set for anything the 4th throws your way.ERIN’S OUTFIT OF THE WEEK: MUST-HAVES FOR THE 4TH

Shop Erin’s Look: Scoop Piping Bikini Top | Piping Bikini BottomMesh Ruffle Top | Track Short

Early July means the summer’s hottest temps, and piping hot swim is ready for it! Wear our bright red Scoop Piping Bikini Top and Piping Bikini Bottom, and let it show through our sheer Mesh Ruffle Top. Get your blues in with our Track Short on the bottom, and you’re all set to party in the USA!

ERIN’S OUTFIT OF THE WEEK: MUST-HAVES FOR THE 4TH

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Love the Swim You’re in with Elana Loo

#AerieREAL girl Elana shares her journey to loving the swim she’s in! 
Love the Swim You're in with Elana Loo

Elana’s Look: Super Scoop One Piece Swimsuit | Chambray Poncho

“In my years since college, I have gone through a major inner transformation — from feeling like I had to dress myself to feel confident, to learning to embrace + celebrate my body whether I’m naked or in one of my favorite bikinis! After college, as I started my business, I did a lot of soul searching and began to find that I wasn’t focused on just being the ‘pretty’ girl that I wanted to be when I was young. As young girls, many of us are focused on our outer appearances to feel confident and beautiful. Now, I realized I wanted to be the successful entrepreneur, the empowering friend, the smart woman, the risk taker — the vibrantly alive soul. With this realization, I found how little my body type, shape or size was tied into ANY of my goals. . . It wasn’t an overnight switch, but instead a conscious effort to understand that my worth wasn’t tied to the way my body looked and also, that women I found beautiful, sexy and dazzling didn’t all look one certain way. They were different sizes, skin colors, body types and ages. 

Moving to Hawai’i to  has been a huge part of my shift towards body positivity and self love! Since moving here, I have learned what true beauty is, why size doesn’t matter (even in a cheeky bikini) and how to be truly confident in your skin! Now, I find myself sharing pep talks on my Instagram because I see such a need for the conversation that Aerie is having with the #AerieREAL campaign! We need less body shaming and more self love. More understanding that YES our bodies are beautiful, but also, that our worth doesn’t equate to our outside appearance.” 

Love the Swim You're in with Elana Loo

“Before moving to Hawai’i, I would find myself dressing my body in order to feel confident or thinking ‘I would look good in that if I didn’t have these love handles.’ Yet here in Hawai’i, after a lot of self-discovery, I’ve found myself seeing my body not as a defining factor of who I am as a person, but instead as the vessel that allows me to live life; to experience so much. So next time you’re putting on a bikini or slipping into a pair of hiking shorts – instead of wishing that your body didn’t look the way it does, remember to be thankful that your body is enabling you to try surfing for the first time, or hike that mountain or experience whatever we’re about to experience. I find with women across the board: women who are smaller, plus size women, women who are in between, women who are aging, or new moms — every woman has imperfections and something they don’t view as perfect. And guess what? That’s okay. We’re humans and we’re beautiful — in this moment — the way we look + feel RIGHT NOW. When you make the mental shift to view your body through a lens of gratitude, our cellulite, love handles or lack of a booty seem to fade away.”

Love the Swim You're in with Elana Loo

“Two years ago, when we packed up all of our belongings and moved to this little island in the sea, I had a wildly different perspective on size and the role it played in the value of my body or myself. When we first moved here we would frequent the beach, still feeling like we were on vacation; I was still in complete awe and kept thinking, ‘Do we really live here?’ (YES, Elana. HELL YES you do.) On those beach trips, I would notice women in cheeky bikinis that weren’t perfectly tiny or sculpted – SHOCKING! I was so inspired by their “courage” because I always felt that to dawn a swimsuit and feel comfortable you had to have zero cellulite and have tiny little thighs. Swimwear never made me feel comfortable, let alone beautiful! Women in Hawai’i wear what they want with pride in their bodies and it’s been absolutely inspiring! Experiencing their confidence first hand first made my smile, then started sinking in more and more. I started looking at my body differently and started to love my curves more, my smaller chest, my imperfect but perfectly strong legs. Everything around me told me that size does not matter, that you’re beautiful just the way you are. I started the inner work that it takes to have outer confidence! 

I thought to be sexy you had to look a certain way, act a certain way, dress a certain way. You had to look like the sculpted, made up, photoshopped images that you see across glossy magazine pages. Hawai’i has given me a whole different perspective on what ‘sexy’ looks like. It’s made me realize sexy is strength, it’s courage, it’s fully owning your story and being proud of who you are. Sexy looks like women celebrating themselves, inside and out,  and rocking the bikini now (not five pounds from now)! Having a good sense of humor, not taking yourself too seriously, quick wit — this is sexy.  I find it sexy to show up to life with confidence!”

“Beautiful women are happy women…not the other way around! We’ve heard this messaging in advertising but after being on this island for many moons now, Hawai’i has truly opened my eyes and enlightened me on this. When I first moved here, I would only notice gals on the beach who had these tiny, fit, perky bodies. I would look down at my very friendly thighs, always rubbing up on one another, and my soft belly that rolled when I sat down – not hating what I saw, but not owning it as fully beautiful. Slowly, beach trip after beach trip, I started to notice something different. Something incredible. I started to notice that the most beautiful women were the happy ones. They were the girls splashing around in the waves with their sisters, not glued to their phone. Or the mamas playing with their little ones as the waves kissed their ankles. Or the women jumping up to spike the volleyball back where it came from. The greatest beauty on the beach was those fully engaging in life! And they came in all sizes, ages, colors and body types.  

Hawai’i has taught me many things, but mostly, that life is about so much more than our imperfections. There is so much to experience and explore in this world and deciding to start your journey to self love RIGHT NOW is our key to it all! Don’t deny yourself another day of joy, of acceptance, of confidence. You are an incredible, beautiful woman inside and out! You deserve to be celebrated! So here I am, cheersing you from the big island — encouraging you to take a lesson from the beautiful islands of Hawai’i. You are worthy of self love + respect right here, right now!” 

Post your unretouched swim photos with #AerieREAL & we’ll donate $1 (up to $15K) to the National Eating Disorder Association for every new share!

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ERIN’S OUTFIT OF THE WEEK: ROCK YOUR BAYWATCH

Do our stylist and The Rock proud and ROCK your Baywatch look this summer Monday! Inspired by the reboot of your favorite beach show, Erin’s outfit centers around the most important part: the red one piece! We updated it with throwback white piping this season for a modern version of a classic. Wear your Monday plans on your graphic Muscle Tank, and finish your look with your fave denim shorts. Hello, BAEwatch!

ERIN’S OUTFIT OF THE WEEK: ROCK YOUR BAYWATCH

Shop Erin’s Look: Piping One Piece Swimsuit | Muscle Tank | Vintage Hi-Rise Festival Short | Colorblocked Tote | Flip Flop

ERIN’S OUTFIT OF THE WEEK: ROCK YOUR BAYWATCH

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