As Seen In #AEOSTYLE: Favorite Styles Edition

In this edition of As Seen In #AEOSTYLE, we’re highlighting some of our new favorite pieces and updated staples – we’re talking everything from the basics you’ve come to know and love, like our shorts and sweaters, to new denim fits, like the Tomgirl Jean. These are the styles that fill our closets because we just can’t get enough! Still have returns from last month to make? Yeah, we thought so – pull some inspiration from some of our favorite publications like Cosmo and People StyleWatch and get shopping!


If the cold weather is sticking around where you are, you can still rock #AEOSTYLE in one of our Sedona Sweaters. With great color options and fits, this cable knit is one of our favorite updated looks from Winter. Your pup can fit right in with our ABO Reindeer beanie, too!

Ready to transition to spring? So. are. we. This season, all eyes are on our Tomgirl Jean. We love the relaxed fit and destructed details of this super cool jean, so if you’re looking for a cropped fit that still pairs well with boots or sandals, this is the denim for you. Stay with the cropped trend and check out our Crop Turtleneck Sweater for a style that will keep you warm and still be on trend. Hint: the Tomgirl and the crop turtleneck look great together!

If you’re lucky enough to live where the sun is shining, you can get into our shorts (and yes, we envy you). With tons of new styles coming soon, our AEO Denim Shortie is just a taste of all of the shorts we have to offer.

Shop the Looks:
AEO Sedona Sweater
ABO Reindeer Beanie
AEO Denim Shortie
People StyleWatch: 
AEO Crop Turtleneck Sweater
US Weekly:
Tomgirl Jean

Where have you spotted #AEOSTYLE this week? Tell us in the comments below!

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As Seen In #AEOSTYLE: Cozy Edition

We’re in full-on cozy mode just in time for our new arrivals. Our new collection is full of warm knits, rich hues and cold-weather gear. This week, we spotted cable knit sweaters, bright beanies and patterned ponchos in our go-to magazines like Cosmopolitan and Seventeen. Get ready for cooler temps and check out how our pieces are being styled by industry insiders in this week’s edition of As Seen In #AEOSTYLE.


Ponchos have been on our must-have list for the past few months, and we’ve given them a cozy update for the colder seasons. Wrap yourself up in a blanket poncho in tribal prints, and if you’re heading outside be sure to top off your look with a colorblocked beanie – extra points if it has a pom pom!

Shop the Looks:
AEO Cable Knit Beanie
AEO Blanket Poncho

As Seen In

If you’re looking for a more laid-back look, cozy up in a cropped fleece sweatshirt that’s color-right.  Or, pull on one of our new sweaters with updated details like zippers or a mock neck. Pair your look back to fun gloves that make it easy to access all of your devices.

Shop the Looks:
AEO Cropped Fleece
AEO Tech Gloves (Coming Soon… Shop Similar!)
Women’s Health:
AEO Acid Wash Boyfriend Shirt
AEO Mock Neck Sweater
In Touch:
AEO Cable Knit Zip Sweater

Where have you spotted #AEOSTYLE this week? Tell us in the comments below!

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It’s football season… which also means it’s tailgate time! Hot dogs, iced beverages, corn hole, cheering on your favorite team, hanging out with your crew, and cozy style! What could be better? We reached out to a few of our favorite fashionista’s to inspire your tailgate #AEOStyle. See how they styled their game day looks by rocking the colors of their fave football team.

gameday poor little it girl 1 gameday poor little it girl 2 gameday poor little it girl 3 gameday poor little it girl 4

Shop Cathy from Poor Little It Girl’s look:

Heathered Turtleneck Sweater
Tomgirl Jean
Shimmery Slip On Sneaker
‘C’ Studs
Chunky Knit Beanie

gameday licp 2 gameday licp 4

gameday licp 4

game day licp 3

Shop Kristin from Living in Color Print’s look:

Boyfriend Cardigan
Waffle Knit Raglan Sweater
Sky High Jegging
Textured Zip Bootie

gameday alp 1 gameday alp 2 gameday alp 3 gameday alp 4

Shop Lacey from A Lacey Perspective’s look:

Classic Denim Jacket
Jegging T-Shirt
Jogger Pant
Heart & Horn Earring Set

Show us your game day style by using #AEOSTYLE on Twitter, Instagram and Tumblr for a chance to be featured on!

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Fall Must-Have: Feather Light Open Cardigan

Fall reminds us of pumpkin patches, apple cider, football and leaves changing colors, but it is also the season to start adding a layer or two to your outfits to prepare for the chilly days ahead. When the temperature starts to drop a bit, you will need that classic extra layer to keep you warm. Our Feather Light Open Cardigan is the perfect staple to do the trick. A super soft, drapey t-shirt and a sweater in one that doesn’t lose its shape after you wear it… bonus, right?  Check out how we styled two luxe and pulled together looks on Emma, in this timeless and cozy must-have below.


 Feather Light Open Cardigan: The look of a soft, cozy sweater. The feel of your favorite drapey tee.

Look One:
Feather Light Open Cardigan
Favorite Scoop T-Shirt
Hi-Rise Festival Shortie
Dr. Marten’s 1460 Boot

Look Two:
Feather Light Open Cardigan
Favorite Scoop T-Shirt
Ribbed Knit Beanie
Buckle Strap Bootie

Tell us your favorite layering piece for fall in the comments below.

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DIY: Sequin Patch Sweater

DIY: Sequin Patch Sweater

A perfect way to spend a cold snowy Saturday indoors is to personalize one of your favorite winter staples. We think a little sparkle and shine adds a Holiday feel to any outfit, so get in the Holiday mood and grab a few simple supplies to make your own sequin patch sweater!

What You’ll Need:






Straight pins

Sequin fabric (We like the All That Glitters Fabric from Jo-Ann Fabric)

Your favorite cardigan (We used the Real Soft Mixed Stitch Cardigan)


Step One:

Gather your materials.

American Eagle Outfitters Holiday 2013 DIY Sequin Patch Sweater

Step One


Step Two:

Brainstorm what you want your patch to look like – we did a heart and an oval. Trace these shapes on paper and cut them out to make a pattern.

American Eagle Outfitters Holiday 2013 DIY Sequin Patch Sweater

Step Two


Step Three:

Pin your shape pattern onto the sequin fabric. Carefully cut out the shape.

American Eagle Outfitters Holiday 2013 DIY Sequin Patch Sweater

Step Three


Step Four:

Try on your sweater and mark where your elbow hits on the sleeve. You will want to center pin your patch centered around your elbow.

American Eagle Outfitters Holiday 2013 DIY Sequin Patch Sweater

Step Four


Step Five:

Sew your patch onto your sweater.

American Eagle Outfitters Holiday 2013 DIY Sequin Patch Sweater

Step Five


Step Six:

Add a little sparkle and shine everywhere you go with your new sequin patch sweater!

American Eagle Outfitters Holiday 2013 DIY Sequin Patch Sweater

Step Six

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Behind the Seams: AEO Sweaters

Behind the Seams: AEO Sweaters

At American Eagle Outfitters, we love fall for a number of reasons, but the main one is because it gives us an excuse to stock up on sweaters for the chilly months ahead. We spoke with Senior Sweater Designer Jason M. to learn more about the design process behind our favorite sweaters.


What is the design process of a sweater start to finish? How long does it take from concept to being available in stores?

We start developing sweaters about 14 months before they deliver to stores. We start by identifying the right yarns and stitches. This is a process that involves sourcing and development from all over the world. Then we start knitting! In our design office, Colleen, the assistant sweater designer, and I knit up small stitch development swatches ourselves. These swatches get matched to new and trend relevant silhouettes and we start the sampling and fitting process. During this process we are trying out different color combinations and development, such as the beautiful Fair Isle patterns you see in stores and online. These patterns are very important to the aesthetic of the store in that they really help to bring home the feeling of holiday spirit.


American Eagle Outfitters Behind the Seams Holiday 2013 Sweaters

Photo from Jason’s Instagram – @jdmahler.


What are the different types of yarn used in our sweaters? Where is the yarn sourced from?

Almost all yarns we use at AEO are cotton based. We understand that softness and durability are important to our customers and we go through extensive research and testing when we develop our yarns. Our yarns are sourced from Asia but inspiration for yarn development comes from traveling the world.


What are the different weights of our sweaters and what type of look is each best for? 

We have fine gauge sweaters, which are great for the versatility of dressing up or dressing down. Fine gauge means that a higher number of needles were used in the knit, which equates to a thinner, less bulky sweater. Fine gauge sweaters can be worn with our jeans for day or a bodycon pencil skirt or skinny trousers for night. Our chunkier sweaters give more of a casual and cozy vibe. We love the idea of layering our chunky sweaters over a jegging or the contrast of a chunky sweater with a feminine chiffon mini skirt.


American Eagle Outfitters Behind the Seams Holiday 2013 Sweaters

Our Fair Isle sweater in Nylon’s December issue.


What are the different types of knits used in our sweaters?

For holiday this year, we loved the idea of using the classic cable and turning it on its head. You can see this interpreted in a sweatshirt fit, the Cool Cable, which is a stark contrast to the super tight fits we have had in years past. We also created a chunky pullover—the Snowed in Sweater. This sweater is unique because the cable is actually knit on the diagonal, which is a very complicated stitch construction.


Can you explain two of our biggest trends in women’s sweaters—space dye and marled knits? 

Marled knit is a very big deal for us. It a new way to present a higher contrast of color within a sweater by using two or more colored yarns twisted together throughout the garment.

Space dye is also a very, very, very big deal for us this season. Space dyeing is when yarn is dyed different colors, not one uniform color throughout as you typically see. With the space dyeing technique, the color changes from one color to the next, giving an ombre effect. We are reintroducing our slouchy cowl neck sweater in space dye colors. These color combos are custom and unique to AEO.


What was the inspiration behind the color palettes for this season?

When we approached color for this season we wanted to stand for new, bright color as well as compelling color techniques through novelty yarn. Marls and space dyes were our focus. We felt they were a new and trend-right way to update our color palette.


How do the sweaters fit in with the rest of the collection for Holiday 2013?

When we started to design our Holiday 2013 sweaters, we really focused on the outfit. In some cases the outfit is based around the sweater, like in the space-dyed cowl or the Fair Isle patterns. In other cases the sweater is the outfit completer, like the Party Cardigan. Because denim is such a huge part of our brand, we really focus on making sure that our denim fits and our sweater silhouettes work well together.


Which sweater for Holiday 2013 is your absolute favorite?

My favorite sweater for holiday is the Snowed in Sweater. It is such a fresh and new way of approaching a cable sweater. I promise you will have nothing in your wardrobe like it and the stitch was designed to be super flattering on the body.


What makes AEO sweaters awesome, on trend and a great value for Holiday 2013?

Every decision we make during the design and development process of our sweaters for the holiday season is intended to deliver the highest quality, fit and trend at a true value. We joke all the time that we deliver sweaters that at some department stores would cost upwards of $200 for less money that it costs to buy a pizza. We are constantly out in New York City seeing what girls are wearing and how they are wearing it. We understand that it’s our job to take that and give the consumer what is next and new. Our goal is to give the customer something they haven’t seen before. To entice and surprise!

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