ERIN’S OUTFIT OF THE WEEK: PALMS, TASSELS & SUNFLOWERS!

Nos gustan palms, tassels & sunflowers! Our stylist’s outfit of the week is all about our favorite extra-special touches in our latest collection.

ERIN'S OUTFIT OF THE WEEK: PALMS, TASSELS & SUNFLOWERS!

Shop Erin’s Look: Cha Cha Triangle Bikini TopHi-Rise Bikini BottomTassel DressPouchPom Floppy Hat | Tassel Charms

Start with swim and our new Cha Cha Triangle Bikini Top with pretty sunflowers and Hi-Rise Bikini Bottom with palms. See those rings on the Cha Cha Triangle strings? They’re made for our Tassel Charms! Tie them on to match back to our Tassel Dress, and keep the tassels going when you accessorize our Pouch. Throw in some poms with our Pom Floppy Hat and you’re ready to cha cha your way to the beach. ¡Olé!

ERIN'S OUTFIT OF THE WEEK: PALMS, TASSELS & SUNFLOWERS!

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ERIN’S OUTFIT OF THE WEEK: COLD SHOULDERS

It’s all about you, girl… give him the cold shoulder! Plan a solo summer adventure, starting with the most fun way to get adventure-ready: something new!

ERIN’S OUTFIT OF THE WEEK: COLD SHOULDERS

Shop Erin’s Look: Cold Shoulder Tee |  Cool Pocket Short | Happy Rockin’ Unlined Bra | Pouch

Make soft the centerpiece of your outfit with our Cold Shoulder Tee in THE softest jersey and Cool Pocket Short in breezy gauze. Throw your map in our Pouch, or throw away the map and make it a real adventure!

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Hop to it: Easter 2017 Style

This weekend, we’re going for a light, bright and airy feel. Spring is all about feminine florals, pretty patterns and washed pastel tones. So even if your only celebration is unwrapping as many chocolates as possible, channel good vibes at your egg hunts, brunches and all the hop-pening festivities in these effortlessly on-point looks.

Show us YOUR Easter weekend style with #WeAllCan for a chance to be featured on social media or in our style gallery!

GIRLS: Go for a dreamy, romantic look with a flowy dress like this cutout-detailed, floral one. Keep the look casual and daytime-friendly by adding a distressed denim jacket (the frayed hem on this one is a nice touch). Round it out with strappy block heels and neutral accessories. Perfection!

 

Easter 2017 Lookbook Style Guide Spring Fashion

SHOP THE LOOK: Fray Hem Denim Jacket | Keyhole Fit & Flare Dress | Lace-Up Block Heel
Triple Cord Tan Bracelet | Tan Cord Lariat Necklace

GUYS: Button up your Easter look with a long-sleeve plaid shirt and warm-weather accessories. Notes of blue, light pink and white add just the right pop of color to this picnic-perfect shirt, complementing the earthy tone of the olive-green chinos. A braided belt, boat shoes, shades and a classic watch are the perfect finishing touches for a polished yet laid-back look.

Easter 2017 Lookbook Style Guide Spring Fashion

SHOP THE LOOK: Classic Plaid Button Down Shirt | Extreme Flex Slim Chino | AEO x Eastland Camp Moc
Braided Leather Belt | Aviator Sunglasses | Leather Watch

What are your holiday weekend plans? Share your style photos with #WeAllCan for a chance to be featured!

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Pink Is Our Favorite Color!

Our favorite summer trends are all brought to you by our favorite summer shade: PINK. As the song goes… pink is our favorite color! We’re blushing over new bralettes, swim and tops in our prettiest pink shades. And there’s more! Our must-have summer silhouettes—crop swim, off-the-shoulder tops and bandeaus—all come in our must-have color of the season. Read on to see it up close and personal!

 

Pink Is Our Favorite Color!

GET YOUR CROP ON! 

Crop swim gets an extra special touch with contrast stitching, giving you two color options to mix and match with your bottoms. A crop swim top is also the easiest to wear out as a top, taking you from beach to brunch.

Pink Is Our Favorite Color!

BREEZY OMBRÉ

Chill. Play. MOVE. Leggings in pink ombré are made for your hardest workouts or your laziest summer days. Whatever your mood, tie in more pink with the graphic on your tank, and bare your pretty shoulders with a bandeau bralette underneath.

Pink Is Our Favorite Color!

GYM TO SWIM AND EVERYTHING IN BETWEEN

Wherever your summer takes you, brighten up your days with pretty new pinks. Shop them all in stores & online now!

Pink Is Our Favorite Color!

 

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AEO FESTIVAL FASHION: What To Wear This Fest Season

Wrist bands on, fest vibes strong. The countdown is on! The official start of festival season is less than one week away and kicks off summer in the Cali desert. For the next two weekends, nothing matters but the music (and the fashion, of course). To get you desert festival-ready, we’re showing you looks that will take you from day to night and everywhere in between. Will you be rocking festival fashion this summer? We want to see! Show us your festival style with #WeAllCan for a chance to be featured on social media or in our style gallery!

GIRLS: Take the unexpected route this festival season – try a denim skirt! Trade in your tried-and-true hi-rise denim short for it’s super on-trend BFF, the Vintage Hi-Rise Skirt. With just-right destruction in a chic black wash, this skirt is the perfect backdrop for all of your festival accessories. We’re loving a more understated festival look this season, so take advantage of the embroidery craze to add color to your outfit. Denim on denim is always in, especially with an embroidered back (this tiger-back jacket is so 90s and reminds us of old-school rock and roll). Add a feminine touch to the look with a lace trim cami and finish off the outfit with accessories like a woven bootie, sunnies and a mini-backpack (to hold all your festival necessities like a portable charger and water bottle!).

Festival Look for Girls Festival Style in the desert

Shop the Look: Vintage Hi-Rise Skirt | Lace Cami | Embroidered Tiger Denim Jacket | Bed Stu Las Cruces Shoe
Street Level Mini Backpack | Tortoise Cat Eye Sunglasses

GUYSChannel your inner beach-bound, vacay mode self for this year’s festival look. Bold, eye-catching patterns are in, so find the craziest island print you can! From palms to birds, your button-down shirt should be the personality of your outfit. Take a walk on the denim side for bottoms with cutoff denim shorts rather than a flat front short. With our Flex technology, these shorts will take you through hours of dancing AND add some edge to your look. Add some black lace-up sneakers and a few neutral accessories (think: metal cuff bracelet) to complete your festival style.

Festival Vibe Style Festival Look for Guys

Shop the Look: Short Sleeve Print ShirtExtreme Flex Denim Short | Lace Up Sneaker
Metal Round Sunglasses | Metal Cuff Bracelet | Horn Pendant Necklace

Are you heading to any festivals this summer? Share your photos with #WeAllCan for a chance to be featured!

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Love the Swim You’re in with Jenna Kutcher

The adventure begins with you. #AerieREAL girl Jenna Kutcher shares her journey to finding rest, achieving self-love and body acceptance on the island of Maui.

“For the past six years I’ve spent hour after hour hustling after my dreams! After leaving my windowless corporate office, I’ve never looked back. Now a full time photographer, educator, public speaker, and podcaster, my life is filled to the brim with things that set my soul on fire. While some look at the life I’ve built and consider it a “success,” I measure success in terms of rest and presence. For so long I’ve worked from a place of hustle, a place of stress, and I knew that going into this year I wanted to focus on incorporating true rest into our lives.”

Love the Swim You're In

Shop Jenna’s Look: Super Scoop One Piece Swimsuit

“What did that look like for us? Well, it looked like a month long sabbatical in Maui. I’m sure you’re thinking, wait, what? A whole month? Yes. We spent 33 days on the island and it was as magical as it sounds. What people didn’t see behind the scenes was the work that went into making it all happen: my husband left his job of five years to start his own business, we worked double time in January to prepare, we had to kiss our furry pups goodbye, but it was our dream and we made it happen.

This trip to Hawaii was a redemption song for us. Just one year ago we found out we were expecting our first baby while in Maui and celebrated those blissful days on the island. One month after returning home we experienced a miscarriage and had to say goodbye to that life we loved so dearly. As a woman, it was such a painful experience. I hated my body, I felt outside of it, I felt like it had failed me – though I had this peace that there was a bigger story for us.

As we packed for our trip this time around, my suitcase filled with Aerie. I had to smile because just a year ago I was a part of this campaign and my images were from when I was pregnant. As I slipped into my one piece and hit the beach, I finally felt back at home – both in Hawaii and in my skin. I felt stronger, healthier, more emotionally present. Body positivity isn’t just about our outer appearance, it comes from within.”

Love the Swim You're In

“Our month on the island was a time for us to reconnect, to disconnect from work, to dream bigger, to sit on the beach, to explore each corner. It was a time for me to come back to this body that has carried me for 28 years and to celebrate all of the amazing things it can do. Aerie embodies all the things I stand for and in sharing my real, not retouched images I was reminded how important it is for people to take a stand for what they believe in.

I am always shocked at the response when I post things about my body. So may days I would see the images Drew took of me, my eyes would well up with tears about my size ten bod, I would change swim suits, be tempted to cover up, and would vow that I wouldn’t be caught dead at the pool…. But then I would think of you and why I couldn’t hide. 

You see, these images don’t do well because of me, it’s because of you. You see yourself in my jiggly thighs, you feel your fears in my cellulite, you hear the voice in your head when you see my extra loving love handles, you feel more at home in my wide hips, you relate to one boob being a bit perkier than the other, you feel the shame in oversized arms… BUT (and this is a BIG but) we are all so much more than all of that.”

Love the Swim You're In

“Maybe it’s simply refreshing to see a double digit sized body baring it all or just a body that isn’t retouched. Whatever it is, I am loving myself a little harder and praying that you’ll do the same! I am not a number on a scale or a size in my clothes, neither are you! 

Our time was incredible, SO incredible we ended up purchasing a second home on the island. It’s become a sacred place to us – a place of healing and rest. We are thrilled to get to spend more time in our bathing suits on the beach and are even more thrilled to open our doors to our friends, family, and followers and let them into our little slice of heaven. Oh, what an amazing redemption song it is.”

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