Stylist’s Picks: Layering love

Yes, you can wear your nightie out. Just add a t-neck! This season is all about layering, which makes this Real Soft® Ribbed Turtleneck an essential in your wardrobe. Erin loves layering it under our Plaid Nightie to take your sleepwear to the streets.

Stylist's Picks: Layering loveStylist's Picks: Layering love

Keep it cozy and cute with a Cable Beanie, Over-The-Knee Socks and Maguba Malaga Clogs. (Hot chocolate helps, too!)

Stylist's Picks: Layering love

We love all the Scotland-inspired greens and the pretty lace details on this Plaid Nightie. Easy layers you can cozy up with or leave the house in…. doesn’t get much better than this!

Want more of Erin’s stylist picks? Click here!

Stylist's Picks: Layering love

Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

#AerieREAL Pop-Up Tour

#AerieREAL is heading back on the road! We’re coming to your school & bringing our latest collection with us.

Be one of the first 25 people in line either day & get a FREE Real Sunnie Wireless Push Up Bra.
#AerieREAL Pop-Up Tour
Shop sweatshirts, leggings & everything you always want to wear PLUS get a free yoga mat when you spend $50+ and a free tote with any purchase.

#AerieREAL Pop-Up TourNew to Aerie? Take 40% off your purchase when you sign up (it’s free!) or use your AEO Connected® account! Bring your cards! No cash accepted.
#AerieREAL Pop-Up Tour
Come hangout in between classes and create some DIY essential oils with a donation to Bright Pink®. Need a mid-day pick-me-up? Enjoy free treats from Angie’s BOOMCHICKAPOP.

Find a tour coming to a school near you!

9.6-9.7: University of Colorado – Boulder

9.11-9.12: Arizona State University

9.17-9.18: University of New Mexico

9.24-9.26: University of Texas – Austin

9.28-9.29: Downtown Houston

10.4-10.5: University of Nebraska – Lincoln

10.10-10.11: University of Iowa

10.15-10.16: Northwestern University

 

 

Tags: , , , , , , , , , , , , , , , , ,

Stylist’s Picks: Castaway

Castaway your cares and take only your beachiest essentials—this is castaway summertime style! Even if you’re on a busy beach surrounded by everyone you love, you can still dress like a castaway on your own island. Take our stylist’s tips and remember… less is more!

Stylist’s Picks: CastawayStylist’s Picks: Castaway#1 Wear Your Lightest Layers

Your newest swim is all you need, especially when it’s your fave Super Scoop One Piece with new ring details. Add an easy castaway Muscle Tank and shady Panama Hat and you’ll be golden.

 

Stylist’s Picks: Castaway

#2 Find Lost & Found Treasures

Add little touches of lost and found treasures like rings and rope to get in the castaway state of mind. Swim and shorts are all you need. No shoes, no problem!

Stylist’s Picks: Castaway

Stylist’s Picks: Castaway

#3 Less Is More

For island living (or at least dressing like it), less is more. Wear a beachy, breezy, scarf-inspired coverup over your swim. Keep the castaway going with the rope halter tie.

Stylist’s Picks: Castaway

Stylist’s Picks: Castaway

#4 Update Your Beach Basics

We know you can’t be in your swim ALL the time… so we added all new updates on your fave after-beach basics. Wear our button-down Real Soft® Ribbed Henley Tank and add our all-new Castaway Lace Padded Longline Bralette and matching boybrief underneath for castaway style beyond the beach!

To see more of our stylist’s picks, read on here!

 

Tags: , , , , , , , , , , , , , , ,

STYLIST’S PICKS: LEGGINGS ALL DAY AERIE DAY

Is it really ok to wear leggings all day long? Our stylist says yes! Here’s how.

From class to coffee to workouts to happy hour, wear your leggings through it all (even if you skip the workout for a hang out!). Stick with Erin’s tips and stay in leggings all day Aerie day.

 

STYLIST'S PICKS: LEGGINGS ALL DAY AERIE DAY#1 STOCK UP ON THE TRENDS

This season is all about mesh insets, cute prints and matching sets. Say mesh yes to our Move High Waisted Leggings and a low-key Camo Tee and Play Strappy Back Sports Bra underneath. Pack up AEO’s Wander Leather Mini Backpack to carry you through your day.

 

STYLIST'S PICKS: LEGGINGS ALL DAY AERIE DAY

Psst… want to know what’s in Erin’s gym bag? She’s all about the essentials:

Aerie You Do You Water Bottle to stay hydrated.

Yuni Shower Sheets, Batiste Dry Shampoo and a Sleep Over Stick to freshen up after a workout.

Two spritzes to send you off on the rest of your day: Little Moon Clear Mind Mist and Spark x Iskra eau de parfum.

 

1

#2 ADD SOMETHING EXTRA

Always accessorize! Add jewelry, a baseball hat, sunnies or a fun bag to make a basic leggings outfit more fun. Our fave black Play Real Me High Waisted 7/8 Legging and easy Denim Fringe Tank turns into a next-level look when you add our Purrrty Sunnies and Beach Scarf.

 

4

#3 DRESS IT UP

You can be all kinds of sporty in our Chill High Neck Sports Bra and High Waisted Legging burnout set, but add our Open Cardigan and it’s a whole new look!

 

3

#4 KEEP MOVING

Breathable Move Leggings easily take you from workouts to working it out and about. It helps that these Move High Waisted 7/8 Legging also have a fresh, new wear-with-everything pretty print. Add a white Tie Front Tank, Play Strappy Back Sports Bra and AE Denim Boyfriend Jacket, and you’ll be set for wherever your day takes you.

 

 

Which is your fave leggings look? Comment below and tell us!

Tags: , , , , , , , , , , , , , , ,

Introducing… An All-New Aerie Store Design!

 

 

Get in here, beautiful! Our brand new store design brings the feel of an indoor market to your mall. With personalization on our extra-special printers and more DIY fun, our new stores are Aerie like you’ve never seen it before. Crabtree Valley Mall in Raleigh, NC is home to the first all-new Aerie, and there are more new designs coming soon! We talked to the brains behind our amazing new store design—Senior Director of Aerie Visual Lauren Cabral and Senior Director of New Store Design and Fixtures Michael Smith—to get the story behind our new design and her ideas for future Aerie homes. Read on for more!

Introducing... An All-New Aerie Store Design!

Yes, our new stores come with an Insta-ready wall!

Introducing... An All-New Aerie Store Design!

Introducing... An All-New Aerie Store Design!

How would you describe Aerie’s new market store design? 

LC: Our overall concept is based off of an indoor market…it’s BRIGHT, comfortable, open and welcoming.

MS: All stores are designed to showcase product and should at the very least provide a pleasant and convenient  shopping experience. However, in my opinion, the best stores designs are an embodiment of the brand, reflecting the aesthetic and attitude of the product while engaging the customer at an emotional level. We want our Aerie girl to feel at home in the store. It should be her oasis at the mall – a place to hangout, relax and shop with friends. After all, the space was designed for her.

Introducing... An All-New Aerie Store Design!

Introducing... An All-New Aerie Store Design!

What is your favorite part about our new stores? 

LC: I need to pick the top 3— it’s too hard to pick just one.

  1. The storefront! Our experience bar in the window brings a fresh & fun approach to the leaseline that we hope our customers will LOVE!
  2. The fitting rooms! They are designed to feel like a really cool mid-century modern apartment. It’s very cozy in there. ☺
  3. DIY and personalization!  We’re excited to bring seasonal concepts to life in a new way through custom printing on the Anajet printer and our DIY market table.

MS: If I have to pick one, I think it’s the fitting room area. I hope that we have provided a place that, while still integrated into the sales area, feels like a sanctuary. We combined the architecture with visuals to create a more relaxed space where our customer can interact with her friends and the sales associates. It’s a space where she is encouraged to try new things.

Introducing... An All-New Aerie Store Design!

Introducing... An All-New Aerie Store Design!

What do you hope to bring to Aerie stores in the future?

LC: Creating new, exciting DIY opportunities and events are at the top of the list! Oh, and can’t WAIT to ADD more Aerie stores!!

MS: I’ll wait for our Aerie Girl to tell me. The nicest thing I heard about the new design was from a sales associate in our Crabtree store. She overheard a customer say that she wanted her first place to look just like the store.Introducing... An All-New Aerie Store Design!

Introducing... An All-New Aerie Store Design!

What advice would you give to someone who is interested in visual design?

LC: Good design is all about problem solving; it needs to be beautiful and functional.  Attention to detail is super important too—working through a project to understanding symmetry, color and contrast are all key—but must be carefully curated to avoid clutter and overload.  Lastly, be prepared to be wrong; you never know till you try!

MS: Inspiration is everywhere; never stop looking, never stop learning, and don’t be afraid to ask questions. If you see something you like, make a note or take a picture. You don’t know where the next great idea is going to come from – and you never know when something that you saw 10 years ago is going to inspire the perfect fixture.

Also, it’s not just about going to a good design school. Sometimes it’s about real work experience and learning from the people you meet along the way. I spent 5 years in design school but never felt like a real designer until my first season as a Christmas extra in a large department store. I was surrounded by incredibly talented people who had limited budgets and a deadline. Best experience ever….

Introducing... An All-New Aerie Store Design!

Tags: , , , , , , , , , , , , , ,

Beach Happy! #AerieREAL Pop-Up Tour

We’re taking our newest swim, sunnies & apparel on the road this spring to a school near YOU! See where we’re heading below.

POP UP TOUR GWP 2

Here’s where we’re heading:

2.19 – 2.21: Clemson University

2.26 – 2.27: University of Georgia

3.1 – 3.2: University of Mississippi

3.5 – 3.7: Texas Tech

3.13 – 3.14: UCLA

3.19 – 3.20: UNLV

 

Spring2_5

Come see us for freebies DIY fun & (of course!) shopping. Get $20 swim tops & bottoms + extra saves on the rest of our collection, only at our pop-up. Hope to see you soon!

 

Image_Only

Tags: , , , , , , , , , , , , , , ,