Real Talk with Ava Frati of Pō Swim

We’re so excited to support Pō Swim, a collection inspired by Miami and started by Ava Frati at just 15! We talked to Ava about her entry into the design world, her newest Pō Swim collection and what #AerieREAL means to her. Read on to find out how growing up in Miami has influenced this 15 year old to change the swim game, and meet Ava on Saturday, 12.9 at our NEW Lincoln Road store!

Real Talk with Ava Frati of Pō SwimReal Talk with Ava Frati of Pō Swim

You started Pō Swim at the age of 15. What advice do you have for other young girls trying to start their own businesses?

I launched Pō Swim on my website earlier this year when I turned 15. I worked hard to try and design what young girls, like me, wanted in a swimsuit. The advice I have for other young girls trying to start their own businesses is believe in your ideas and set your goals high. Share your ideas for feedback with those you trust. Take advice and don’t be scared. You can achieve anything if you put your mind to it.

The one piece swimsuit has really made a comeback! What is your fave new swim trend?

My new favorite swim trend would have to be the plunge top. It’s such a flattering and empowering shape– I can’t wait to introduce the new ones I designed.

What’s your favorite piece from your collection?

My favorite piece from my collection would have to be the Mar top with the Emma bottoms. Even though I do truly love all my suits, this set is so versatile. The mesh panels give off an active, sexy look, and the stitching of the suit is perfect for physical activity, or even hanging out on the beach. It’s the one suit that every girl should have!Real Talk with Ava Frati of Pō Swim

How has growing up in Miami influenced your designs?

Growing up in Miami has influenced my designs by seeing lots of bikinis and the beautiful girls who wear them in all shapes and sizes. We are lucky enough to swim, boat and sunbathe all year round. Miami girls are always looking for that “new” bikini. We are active so it must move with us. Miami has influenced the ease of my designs, the comfort of the ultra-soft fabrics and the colors I choose. From the Miami sunsets, to the city lights of South Beach, all the colors and shapes of Miami have built my collection.

Pō Swim is continuing to grow! What can we expect to see in the future from your brand?

When I was younger, I knew I wanted to design. Pō Swim has just started as a bathing suit company but I want to expand and grow. I want the Pō Swim girl to wear my cover ups, carry my beach bags and slip on my shoes! In the future I plan to do espadrilles, beach bags and hats, ready to wear, and activewear. I want to grow with Pō Swim girls and hope they want to grow with me too!

What makes you #AerieREAL?

I am #AerieReal because I took chances and believed in a dream. All young girls dream of a way to express themselves but sometimes we get scared we may not achieve our goals. I chose to express myself through design. I hope other girls love my story and feel inspired to believe in themselves and dream big too. I am grateful to Aerie for giving me this awesome opportunity!

Where there is confidence there is beauty!

Ava Frati #AvaReal

 

Real Talk with Ava Frati of Pō Swim    Real Talk with Ava Frati of Pō Swim

Want to see more of Ava’s suits? Shop her collection in our Lincoln Road store and at Aerie.com!

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Meet The Designers Of Our SoHo Pop-Up Mural

Give two #AerieREAL girls a blank wall and a few days, and they’ll make a masterpiece! When we realized our SoHo Pop-Up was in need of a little something extra, two of our graphic designers made it happen. Most days, Nicolette and Brittany work on the beautiful Aerie designs you see in print, but this time we asked them to PAINT! They worked for two days (and nights!) straight to create an amazing, free-hand mural inspired by our Fall 2017 photoshoot.

Read on and find out how they turned their idea into a full-sized mural that shows #AerieREAL in all its beauty. Meet The Designers Of Our SoHo Pop-Up Mural

What was the inspiration behind the mural you designed?

B: The inspiration for our mural was the beautiful landscapes in Kenab, where our Fall photoshoot took place. We took inspiration from the lines, curves, tones and overall diversity of the earth’s landscape that so beautifully, and, in a way, artistically depict some of the different characteristics that make each one of us unique!

You hand painted it from start to finish! Tell us about the process.

N: Brittany and I gathered different photographs from the shoot, all including various landscapes, colors and shapes. We studied these and used them as our inspiration while we hand-drew an outline of what we were envisioning for the mural. We then scanned these onto the computer and began adding in colors inspired by the color palette of the Aerie Fall products along with colors found in nature. We matched these colors to real paint colors and once we drew the outlines on the canvas, used them to fill in all of the white space and began to see the mural come to life!

B: I have to say, this was definitely a first for me! My entire life, I had been artistically inclined and painted and drew as a hobby, however I had never painted anything larger than 18” x 24”, let alone a mural!

Meet The Designers Of Our SoHo Pop-Up MuralMeet The Designers Of Our SoHo Pop-Up Mural

How is #AerieREAL reflected in your designs?

B: We incorporated the characteristics that we found in our shoot that we felt closely resembled some of the different characteristics our bodies have: different curves, different shapes, lines, stretch marks, wrinkles, freckles, tones. We truly believe that these are things that should be embraced; if they are beautiful in art and nature, then they are beautiful on our bodies.

What advice do you have for aspiring graphic designers?

N: Don’t ever hold back your creativity. Always be on the lookout for inspiration. When I visit new places and cities, I soak it all in and let it inspire my work. Design trends are never-ending, so I always make sure to do research any chance I get. It’s amazing how much you can grow as a designer with time and practice.

B: Graphic Design is a rewarding career. You can do what you love, while also communicating a positive message (such as #AerieREAL!). That being said, it can be very competitive and the best advice I could give is to stay #AerieREAL and not compare yourself to fellow graphic designers, in the same way you should never compare your body to someone’s else’s body. There will always be amazing designers. There will always be great ideas you wish you thought of. But that gives you the opportunity to admire, rather than compare. I would also advise I would give is: practice, practice, practice. The more projects that you do, the more you will develop your skills. xoxo.

Meet The Designers Of Our SoHo Pop-Up Mural

Visit Nikki and Brittany’s mural IRL at 72 Spring Street now! Want to learn more about our pop-up? Read more here.

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Stylist’s Picks: Always Aerie Underneath

ALL THE INFO

You wanted a one-stop shop for our newest laces of the season, you got it! Erin’s picks today bring together matching bras, bralettes, bodysuits and undies… all in one spot. Ready, sets, go!

Stylist's Picks: Always Aerie Underneath

Stylist's Picks: Always Aerie Underneath

WHY ERIN LOVES IT

There’s a strong and bold side to girl power, and there’s a soft and feminine side, too. Today’s looks are Erin’s favorite ways to show the power of the pretty! You’re the only one who knows what you’re wearing underneath, and that little secret is sometimes all you need for that extra power boost.

Stylist's Picks: Always Aerie Underneath

 

HOW TO WEAR IT

Erin loves our Mesh Bodysuit as a pretty and unexpected update to her everyday uniform: a sheer white shirt and jeans.

Stylist's Picks: Always Aerie Underneath

 

What’s Aerie style do you always have underneath? Comment below & tell us!

Stylist's Picks: Always Aerie Underneath

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Hey NYC, Meet Aerie! Our SoHo Pop-up Is Open

Shopping, inspiration and fun fun fun now open at 72 Spring Street… it’s Aerie like you’ve never seen it before! Our new pop-up brings you the full Aerie collection and #AerieREAL experience, from inspirational events with Iskra, to Chill. Play. Move. workout classes on weekends, to personalized shopping sessions. Stop by the next time you’re in NYC to see our extra special new space!

Hey NYC, Meet Aerie! Our SoHo Pop-up Is Open

Spring Street just got REAL! Come see us at 72 Spring Street in SoHo.

Hey NYC, Meet Aerie! Our SoHo Pop-up Is Open

Jen Foyle, Aerie Global Brand President, officially opens our amazing new space. 

Hey NYC, Meet Aerie! Our SoHo Pop-up Is Open

Cheers to #AerieREAL! 

Hey NYC, Meet Aerie! Our SoHo Pop-up Is Open

Everyone’s welcome and there’s only one rule: keep it #AerieREAL

Hey NYC, Meet Aerie! Our SoHo Pop-up Is Open

We partnered with local female-owned businesses like Uprooted Flower Truck to showcase their brands and continue our mission of empowering girls everywhere. 

Hey NYC, Meet Aerie! Our SoHo Pop-up Is Open

Hey NYC, Meet Aerie! Our SoHo Pop-up Is Open

#AerieREAL inspiration by Aerie Graphic Designer @brittersjay

Hey NYC, Meet Aerie! Our SoHo Pop-up Is Open

Our new pop-up is open just in time for holiday shopping! 

Hey NYC, Meet Aerie! Our SoHo Pop-up Is Open

 

Hey NYC, Meet Aerie! Our SoHo Pop-up Is Open

 

We can’t wait to see you soon!

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Gift Guide: Once Upon A Party

Extra sparkle, extra lace, extra luxe. Once Upon A Party is our shop curated especially for the party girl on your gifting list. This collection in our gift guide combines our Real Obsessed™ collection with more sparkle, lace and shine to make every girl feel like royalty.

Gift Guide: Once Upon A Party

From holiday get-togethers to fancy PJ parties at home, the flannelscrop tanksleggings and bodysuits in this collection are made for magic.

Gift Guide: Once Upon A Party

Shop the look: Jeweled Crown Headband, Legging Flannel, Fuzzy Crop Tank, Tutu Nightie, Hi-Rise Play Shine Legging, Real Obsessed™ Boybrief, Magical Lace + Shine Bodysuit, Chiffon Headband

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