Project Live Your life week one winners

Here they are! Your week one Project Live Your Life winners! Read on to see what makes each one of our winners I’MPERFECT in their AEO denim!

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Here we go!  I’MPERFECT in my #AEOJEANS because…

Day 1 Winners:

Aimee:  They are the dose to perfection.

Lisa:  I’m comfortable all day and ready to take on life’s beautiful adventures in style.

Michelle:  I feel very sanguine in them!

Reed:  They make me feel confident and comfortable.

Day 2 Winners:

Silas:  They make my imperfection’s look effortlessly cool.

Michelle:  I’m free to be me! Loving the AEO sky high shortie!

Deborah:  I fight against crohn’s in my daily adventures. (photo credit to @tayalexandersmith)

Anna:  They are perfect for all occasions and have THE best washes and styles!

Shirley:  I’m one of a kind!

Day 3 Winners:

Anh Dang:  They make me feel comfortably and confidently me. Seriously, these are my all time favorite  skinnies!

Emily:  They give that boost of confidence in any look.

Levy:  They are my base of confidence.

Jaime:  I can be cute,  confident, and comfortable.

Lauren:  They make me feel like I can conquer any moment.

Day 4 Winners: 

Taryn:  They make me feel ready to take on whatever life throws at me!

Wendy:  I don’t  have to sacrifice comfort and still be in style.

Gina:  All beautiful things are young and free.

Nasaya:  Imperfection’s are beautiful and even with them, AE jeans fit me perfectly.

Taylor:  They make me feel perfectly comfortable in my skin… and my jeans!

Day 5 Winners:

Sarah:  They keep me effortlessly cool!

Caitie: They fit me just the way I want!

Samantha:  They were perfectly made for me!

Aaron:  The brand allows me flexibility through my own personal style.

Rachel:  There’s a fit that’s just right for every style I love.

Day 6 Winners:

Pricilla:  Just like me, they’ve evolved over time to fit my personal style.

Lindsay:  They help me find the beauty in myself that I see all around me!

Emma:  I live, love, and laugh everyday!

Anna:  Every pair feels like they’re personally made for me.

Shannon:  They let me express my own personal style!

Inspired yet? It’s not too late to enter for your chance to win 1,000 dollars! Check out www.ae.com/IMPERFECT for more information.

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That’s a wrap: Behind the Scenes of Our New Commercial Shoot

We headed out to El Mirage Lake in the hot (we’re talking 110 degrees hot), dry, beautiful California desert to film our Back to School commercial for the launch of I’MPERFECT. We featured and used over 200 pairs of jeans showcasing our entire denim collection which includes, 22 fits, 81 washes, 84 sizes!

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Getting ready!

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AEO CMO, Michael Leedy (second from Right) with a few of the crew members

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The crew hard at work

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AEO Stylists, Preston and Lauren trying to survive the desert heat

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The dust storms were so intense that production was shut down for half a day

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That’s a wrap!

Check out the commercial for our newest campaign I’MPERFECT below and tell us what you think about it in the comments below.

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#AEOSTYLE Challenge Denim Edition: Slim

We believe in one-of-a-kind fits, not one size fits all… so we put our blood, sweat and tears into designing the best fits for you. This season, we’re highlighting real bloggers in each of our denim fits to give you styling inspiration.

Ryan Charchian from The Fashionisto Diaries is wearing our Slim Jean this season. Our Slim Jean is about to be your new favorite fit… lean, versatile and perfect for someone who prefers slim but not skinny.

What inspired Ryan’s look:
American Eagle Outfitters has a ton of great pieces to go back to school with. I paired this tribal print baseball tee with light wash slim jeans to show the contrast of the pieces. The slim jeans are also very comfortable if you aren’t in a skinny jean kind of mood for class. This backpack is really big and I’ll be able to carry my laptop and textbooks with me no problem.

At school, shoes make a statement. These camo-like New Balances really stand out with the bright “N,” which also matches the baseball tee.

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Shop Ryan’s look:
Slim Jean (Light Vintage)
Baseball T-Shirt
New Balance Ballistic 501 Sneaker
Canvas Buckled Backpack

About Ryan:
Ryan Charchian is a military brat and started blogging to connect with old friends and show them new things happening in his life. Ryan’s blog turned into something more as he started to feature his style and his adventures in fashion. Fashionisto Diaries became what it is today when Ryan was in high school. Ryan started attending fashion week during his junior year and has attended every season of New York Fashion Week since.

During the Spring/Summer 2014 shows, Ryan was one of the bloggers Tumblr selected to attend fashion week and create content for the platform. This accelerated Ryan’s blog and his passion to create amazing content. During that same season, Ryan started to create YouTube videos. Currently he produces two videos a week: Mansome Mondays, which features men’s skincare and grooming, and Fashion Fridays, which features men’s fashion and style advice.

Ryan lives in New York and attends the Fashion Institute of Technology where he is majoring in Advertising and Marketing Communications.

Show us how you wear our Slim fit with #AEOSTYLE and #AEOJEANS for the chance to be featured on our blog or AE.com style gallery.

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#AEOSTYLE Challenge: Destroyed Denim

#AEOSTYLE Challenge: Destroyed Denim

What’s the coolest trend in denim this spring? According to our awesome customers who are showing off their #AEOSTYLE on Twitter and Instagram, it’s wearing their favorite jean fit updated with a new destroyed wash. This season, you can find a destroyed wash in every fit of American Eagle Outfitters denim from Jegging to Boyfriend and Straight.

We have destroyed detailing in both dark and light washes that suit any mood or occasion. From the runways to fashion blogs to street style snaps, destroyed denim is having its moment in the spring sun. Our Assistant Denim Buyer, Sangam S., said the Hi-Rise Jegging Crop in Medium Destroy is one of her favorite pieces this season.

Check out how these five girls styled their destroyed denim to make them their own. Destroyed denim is completely versatile and can take you from day to night with a few simple accessory changes. We’ll be wearing our destroyed denim now through summer with options from full-length jeans to crops to shorts.

Get her look:

Boy Jean Crop (similar)

Get her look:

Patchwork Skinny Jean

Get her look:

Hi-Rise Jegging Crop

Get her look:

Printed Sweatshirt

Jegging

Get her look:

Jegging

Get her look:

Hi-Rise Jegging

Show us how you wear your destroyed denim with #AEOSTYLE on Twitter and Instagram for a chance to be featured on our blog or AE.com style gallery.

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