Aerie Bras Make You Feel Real Good!

4 new collections. Up to 30 sizes. DD & DDD cups in every fit.

Finding a bra you love should be empowering. That’s why we’re changing the way you shop! Meet our new bra collections below and hear what’s new and special from Associate Design Director Lyndsey and Merchandise Manager Brittany. Find one that makes you feel real good!

 

Real Happy Collection

All the right options at all the right prices. Now that’s happiness!

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With 6 fits (demi, full coverage and wireless lightly lined, and demi, plunge and strapless push up) and 4 fabrics (cotton, smooth, mesh and lace), Real Happy bras give you options for every single day. Logo straps add a little more Aerie love, and j-hook convertibility lets you switch your bra to a racerback whenever you want. We think you’ll want (aka need) one in every fit!

Brittany says: “I know our customer is always looking for quality at a great price and that’s exactly why we launched the Real Happy collection. These bras are designed with our girl in mind – there’s a silhouette for every breast shape and end use that she might be looking for!”

 

Real Sunnie Collection

Real Soft®, real stretchy & real supportive. Your #1 t-shirt bra for a reason!

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360° stretch. Effortless everyday coverage. Double layer sides for extra comfort, smoothing and support. This is THE ultimate t-shirt bra! Real Sunnie comes in 5 fits: demi, full coverage, wireless and strapless lightly lined, and demi push up. Every single bra comes in the Real Soft® fabric you know and love.

Aerie Bras Make You Feel Real Good!

Lyndsey says: “Real Sunnie is our ultimate t-shirt bra collection! With all components designed to stretch in perfect harmony and a double layer smoothing wing, these bras are effortlessly everyday!”

Brittany says: “Sunnie is our #1 selling collection for a reason – not only is this my personal everyday go to bra, it’s our girl’s too! This collection offers bras that make you feel not only secure and held in place, but also comfy all day long. I’d be lost without my Sunnie Push Up Bra!!!”

 

Real Me Collection

Second-skin bras that feel like the real you. Made to move with you, shape to you, feel like you.

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Lyndsey says: “Our lightest bras yet! With just the right amount of coverage for everyday and a natural looking shape, Real Me lets you be your true, beautiful self with amazing comfort and great support.”

Add pretty rose gold hardware and tattoo details, cool-touch smooth fabric and flattering ballet backs, and you have the most seamless bras for tees and tanks. Real Me comes in 4 fits: full coverage unlined and lightly lined, bralette and our brand-new full coverage push up.

Aerie Bras Make You Feel Real Good!

Brittany says: “We knew the Real Me collection would be a success when we launched it because we couldn’t get over how lightweight and beautiful these bras were. They truly allow you to feel like you aren’t even wearing a bra! And who doesn’t like rose gold?! We included the prettiest touches of shine in this collection to make it feel special!”

 

Real Power

You’re the real superhero. Add some POW with extra-special bras that kick it up a notch.

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When you want to get a little fancy, Real Power bras are ready for you! In demi unlined and convertible plunge push up fits, these bras have pretty rose gold hardware, shimmer shine fabric and convertible straps. Real Power Push Up also has removable foam inserts that let you pick your level of push and go from medium to most!

Aerie Bras Make You Feel Real Good!

Brittany says: “What woman doesn’t like to be in control? The Real Power collection lets you make the decisions! I love how our girl gets to choose her level of push and that we included the feminine ruched detail at the center front gore – so girly and fun!”

 

Which bras are you loving from our new collections? Comment below and tell us!

 

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Swim Week fun in Miami

We brought our latest swim & LOTS of #AerieREAL to Miami for this year’s Swim Week! See some highlights from the day (and a sneak peek at holiday swim!) below.

Swim Week fun in Miami

Swim Week fun in MiamiThe day’s main event was a fashion show featuring our latest swim, like Mama Cāx’s Crochet High Neck One Piece. Guests sat poolside and even got to see a sneak peek of our upcoming holiday collection!

Swim Week fun in Miami

Swim Week fun in Miami

#AerieREAL girls from near and far came out to rock our fave swim in a fashion show.

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It wouldn’t be a REAL Aerie event without a Real Talk! Our panel featured #AerieREAL Role Model Iskra Lawrence, blogger Mama Cāx, blogger Sarah Tripp of Sassy Red Lipstick & #AerieREAL girl Nina Agdal. Each woman shared her #AerieREAL inspiration, and then the crowd joined in for a Q&A.

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Loved this event? Check out what else we’re up to!

 

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Meet The #AerieREAL Girls Behind The Real Me Collection

The softest second-skin bras take REAL work! We asked Senior Designer, Lyndsey, and Merchandise Manager, Brittany, to tell us how our Real Me Collection came to be. In a bralette and lightly lined and unlined bra fits, Real Me is one of our most versatile collections yet. Read on to find out why Lyndsey and Brittany love this collection, and why you will too!
Meet The #AerieREAL Girls Behind The Real Me Collection

What inspired you and the team to design the Real Me Collection?

Lyndsey: We wanted to make the ultimate #AerieREAL collection, bras so effortless you forget you’re wearing them! Comfort was a key focus when creating Real Me, these are our lightest bras yet with the attention on every component to be ultra thin and smooth, with just the right amount of coverage for every day, great support and a natural looking shape, Real Me lets the the real you shine!

Tell us more about the colors that make up the collection. What inspired them?

Lyndsey: We created a beautiful palette for Real Me, inspired by cosmetic tones and pretty neutrals. All Aerie girls can find a great option for their skin tone. We wanted to give Real Me an extra special signature detail with pretty rose gold tattoos!Meet The #AerieREAL Girls Behind The Real Me Collection

What makes the Real Me Bra your new everyday bra?

Brittany: I’m personally a HUGE Sunnie collection lover & customer, BUT after trying on the Real Me collection, I’m in love! I get even more comfort, more softness, in even more beautiful colors!! It’s so “barely there” that I wore it to bed the other night, because I forgot I had a bra on! It’s so easy to outfit too – its smooth surface easily allows me to layer it under my favorite tee or oversized fleece going into fall!

Tell us your favorite style and color! 

Lyndsey: Oooh hard to choose! My absolute favorite is the Real Me Bralette in Chestnut! It’s so effortless you can wear it with anything and the color is so pretty I love to show it off 🙂

Brittany: The Real Me Unlined bra is my hands-down favorite style because of the sleek and modern silhouette. It gives great lift while still being so dreamy and comfortable. My favorite color is Confidence – because it blends right in to my summertime tan!Meet The #AerieREAL Girls Behind The Real Me Collection

What Real Me style are you loving? Comment below and tell us!

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#AerieREAL Love From Iskra: Real Me Collection

Hi Aerie girls,

If you haven’t seen the stunning new Aerie Real Me collection, you HAVE to check it out. I’ve been so excited for you to see the all new collection of bras and bralettes in the softest fabric ever, most stretchy yet supportive fits and in the most beautiful array of skin colour tones and shades.

It’s what we’ve always wanted and more!

So I wanted to make a quick video to tell you about my fave real me bra from the new collection.

I can’t wait for you to feel the fabrics, enjoy trying all the new shades against your unique skin and celebrate being the real you in Real Me. 🙂

I’d love to see your #AerieREAL pics and get your feedback on the new collection on social. Be sure to share with #AerieREAL or tag us @aerie.

Sending you all loads of love,

Iskra xoxo

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Holiday Playlist

Get cozy, get cocoa & get in the spirit with our favorite holiday jams!

 

Check out our full playlist and be sure to follow us on Spotify.

 

playlist

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Gift Guide: Once Upon A Party

Extra sparkle, extra lace, extra luxe. Once Upon A Party is our shop curated especially for the party girl on your gifting list. This collection in our gift guide combines our Real Obsessed™ collection with more sparkle, lace and shine to make every girl feel like royalty.

Gift Guide: Once Upon A Party

From holiday get-togethers to fancy PJ parties at home, the flannelscrop tanksleggings and bodysuits in this collection are made for magic.

Gift Guide: Once Upon A Party

Shop the look: Jeweled Crown Headband, Legging Flannel, Fuzzy Crop Tank, Tutu Nightie, Hi-Rise Play Shine Legging, Real Obsessed™ Boybrief, Magical Lace + Shine Bodysuit, Chiffon Headband

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