#AskJenny Question of the Week: Will a Demi Bra Work for Me?

This week, our Fit and Style expert, Jenny Altman, tackles your questions on bra coverage! Read her pro tips to learn what amount of coverage is best for your shape and size.

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Rachelle is all smiles in one of Jenny’s full coverage picks, the Sofie bra!

Q: I would really like to wear a demi bra, but I am fuller in that part of my breasts, so they pop out. Is that normal? What bras do you recommend that have full coverage?

A:  Great question! A demi bra is a bra that covers only half to three quarters of the breast, which means that it doesn’t give you as much coverage as a full coverage bra. A full coverage bra comes at least an inch or two higher across the breast, hence the name “full” coverage.

Another difference is what a demi cup bra does for your shape. It actually tilts the breast inward, creating more lift and coverage than your standard full coverage bra.

For you, your shape may work better with a full coverage bra. But before you give up on a demi (they are pretty gorgeous!), make sure you are trying on the right size. You may need to go up a cup size from what you have been wearing in that type of style. I suggest you go into an Aerie store and have a fitting with one of our Bra Experts. They also will have lots of suggestions for different style demi bras you can try, to see if we do have the right demi for you. Once you have your right size, trying on lots of styles is key to finding the perfect bra for you!

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The Sunnie bra is one of Jenny’s go-to full coverage options.

If a demi is not your answer, then let’s certainly go for a full coverage bra, no problem! My personal favorites would have to be the Sunnie, Katie and Sofie. I think that if you get creative with fun colors and look for special details like lace, you will feel just as pretty in the full coverage as you would in the demi.

To see more of our full coverage and demi coverage options, shop all bras at Aerie.com! Our Bra Guide allows you to see bras in your cup size, to help you pick your perfect fit. Try a few to find the best style for you!

Xoxo,

Aerie

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Our Go-To Girls Bra Collection…Bridget, Blakely and the New Charley Plunge

Have you met our Go-To Girls? Jackie P., buyer for Aerie pushup bras, dishes on the 3 bras you’ll be coming back to all season long as your everyday favorites!

From the subtle pushup Bridget, Blakely lightly lined, to Charley plunge for a little more “oomph”, this bra collection has all your needs covered for Back-to-School!

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Charley, Blakely and Bridget…these girls will be your real BFF’s this season!

xoxo,

Aerie

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Guest Blog Post: Jenny Altman on Perfect T-Shirt Bras

Sheer and lightweight tees and tanks all have one thing in common – they need a great t-shirt bra!

The t-shirt bra is the modern girl’s go-to bra of choice…and why? There is no show through. It is like your trustworthy BFF that works with everything. It may not be the most sexy bra in your drawer (although it can be tres pretty), but it makes your boobs look good and keeps you modest even in the coldest of places.

Here are my go-to t-shirt bras for summer and back to school:

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Sunnie is my #1 basic t-shirt bra. She is full-coverage (but not too much), has stretch for comfort, is lightly lined (no show through!) and hides the back-fat (well, we all have some!). She’s paired here with our Love Me Don’t Retouch Me tee for the perfect comfy and confident look!

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Charley is my new BFF. She conceals, has a deep plunge for low tees and tanks, gives great push up and even has a super secret j-hook in the back, instantly transforming her into a racerback bra. Plus her colors are amazing! I love the cotton Charley in light grey with the neon yellow trim! It pairs perfectly with the neon stripe Charley tee!

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Blakely is a longtime fave, especially with pretty lace detail. She is a great lightly lined demi-cup which gives coverage and a full, rounded shape. Her solid colors are amazing (with contrast lace detail!) and her allover lace shows you that t-shirt bras don’t have to be boring. The lace is flat and smooth so it still works under tees, but looks much fancier than your go-to nudes.

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Jaclyn is your smoothest, softest pushup bra with underwire. She is the perfect t-shirt bra (so smooth, everything just glides over her) with built in pillows around the wire (seriously!). She feels dreamy and lovely even while doing her job of pushing you up to perkiest perfection! I love the ombre colors, too. Check out the lilac with two tone purple lace around the band.

Which t-shirt bra is YOUR go-to?

Tell me your fave or ask me a question at AskJenny@AE.com.

Xoxo,

Jenny

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Real Talk – Why You Need A Multi-Way Bra

Join Katelin, Aerie’s Associate Manager of Business Strategies, and Jenny, our Fit and Style Expert, as they explore the Multi-Way Bra! This bra is a must in every girl’s wardrobe. Perfect for your strapless, one-shoulder, or halter dresses and tanks!

If you have any style or fit questions for Jenny, email her at AskJenny@AE.com! We’ll be answering your questions weekly on the blog! Be sure to check out Mia and our other Strapless & Multi-Ways in our Bra Guide here!

xoxo,

Aerie

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What Does #AerieREAL Mean To You?

What does #AerieREAL mean to you? Since the launch of our campaign: “No supermodels. No retouching. The real you is sexy.” we’ve been listening to your answer. Whether it’s the 42,000 tweets that celebrate body confidence and what Aerie REAL means to you or the 9,000 Instagram photos where our community has shared their “no retouching” moments” we have felt the support and positive response for women everywhere to feel comfortable in their own skin…not retouched.

We feature your Aerie REAL stories and moments everyday on Aerie.com, Facebook, Twitter, Tumblr, and Instagram! Today we are featuring 4 girls that truly wowed us with their confidence, drive, and empowering stories.

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Meet Julia, Amy, Cecilie, and Shanni!

The girls were brought to our headquarters for the ultimate Aerie experience: a tour of our lab store, a meeting with Aerie’s Chief Merchandising Offer and Director of Brand Voice, a $200 shopping spree, a private consultation with our Fit and Style Expert, Jenny Altman, and more!

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Watch the video above and read on to check our their personal style and read their stories that inspired us and that we hope inspire others.

P.S. The girls in these images below have not been retouched.

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What Does #AerieREAL Mean To You?

“Being real is accepting your flaws and all. This is something I have struggled with my whole life. Whether it being my height, hips, thunder thighs, and unruly hair. I’ve learned over the years that insecurities are not flaws, but strengths. They make you unique and tell a story. My thunder thighs help me kick butt in sports and show the hard work and early morning training I’ve pushed myself through. My height has made me stretch – literally and figuratively. (Being 5 foot, me and top shelves aren’t exactly best of friends.) It gives me enjoyment when I see the perplexed faces of people who underestimate me because of my size. My hips, that don’t like, show my heritage and make me proud of where my family came from. My unruly crazy curly hair shows me life is unpredictable and beautiful. It’s my trademark no matter how hard I try to change it. I’m better off rocking it and accepting it. No one is perfect, no matter how hard we try to mask it. Our flaws tell a story that we should embrace. It makes us unique. Embrace your flaws. Share your story and be real because imperfections are a beauty to be seen. #AerieREAL – Amy

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Shop: Three Tassel Necklace | Aerie Striped Cover Up (In Store)

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SHANNI_18971Show me someone who’s got no baggage, and I’ll show you someone who’s got no story.” This is a line by my favorite musician, George Watsky. I was always a storyteller; in elementary school I would be asked to give shorter answers with less detail. But now is time to tell my story. I am not normal. I never have been. But my differences make me shine. I am an author; when I was in high school I wrote a book about quantum physics with my father while still studying for history tests and stressing over term papers. I am a feminist; I teach my little sisters that they are equal to their male peers and talk to my friends about rape culture. I am a nerd; I hold Doctor Who marathons, have books spread all over my floor, and spend hours playing computer games. I am a fighter; I have spent the past year fighting my eating disorder and spreading awareness about mental illness. I have baggage, stretch marks, scars, stories, and my purple hair. I am a girl, a sister, a daughter, a feminist, a fighter, a nerd, an author, a storyteller. But most importantly, I am real. Aerie Real.” – Shanni

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Shop: Dolman Open Knit Sweater | Silky Pants (In Store)

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Growing up, my family members would always call me Cindy Crawford because of the birthmark I have on my face. To others, no one really understood why it was there, why it was so big, and would actually give me home remedies to get rid of the mole. I used to dream of getting it removed and would find a way to hide it in public. Once I got to college, everything changed because everyone told me how unique I looked and to embrace what gifts I’ve been given. I love me and my birthmark and we’re not going anywhere! I still get the occasional stares, double takes, and comments, but that doesn’t stop me from keeping it real. I want to show people around the world that it isn’t a bad thing to have an unusual mark on your skin. Everything about you is beautiful and shouldn’t try to hide it like I used to. Embrace it! – Cecilie


julia2JULIA_18326This is Julia, she’s my cousin, my roommate, and my friend. And on top of being all those things she’s talented, driven, and passionate about her dreams. She recently just took a trip through school to Italy for a photography excursion, which is one of her passions that I always find myself in awe after seeing what she creates because they are always so beautiful. I think she knows that she’s good at it because she is so passionate about it. But what I don’t think she ever knows enough is how beautiful she is inside and out, and that is why I am doing this (also because her whole closet is Aerie and I may or may not like to borrow her clothes from time to time. :))  But like I said, Julia is a beautiful girl and I don’t think she quite knows that or embraces that with confidence and that is why I am submitting this little story about her because she would never do it herself. Julia may not find herself to be perfect, but what I see in her is more than what she sees in herself I often think. And that is why I support your #AerieREAL campaign and its aim in promoting natural beauty rather than the unrealistic body images that too many of our girls idealize. Like this photo captures my thrilling Julia’s beauty, free spirit, and zest for life, I think it also has the ability to capture her complete confidence with herself in this moment just as #AerieREAL should do with all women. – Julia was nominated by her cousin, Katelyn

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Congrats once again girls!
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What makes YOU Aerie REAL? Tell us with #AerieREAL on Twitter or write us at social@ae.com.

xoxo,

Aerie

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What to Wear: 4th of July!

OOOHHH! AHHHH! Happy 4th of July! What’s your plan? Backyard BBQ? Pool party with friends? Late night s’mores and fireworks? (Yes, to all please!) Whatever it may be, we picked out our ultimate #OOTD for any fun fourth activities you have planned. Read on below to shop our look! What to Wear: 4th of July!

Tanks work as the perfect cover-up or cute top to a great outfit! We paired our two favorites with our silky pants and crochet lace shorts. Chilling poolside for the 4th? We mixed and matched our striped bandeau with a printed bikini bottom. What goes underneath it all? Our new Mini Cheeky and our Daisy Hidden Wire Bandeau Bra.

What are your plans on the 4th? Tweet us at @Aerie! Have a great weekend!

xoxo,

Aerie

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