How To: Using Your Aerie BFF (Best Fit Finder)

Find your new feel-good bra with the BFF (Best Fit Finder): our Aerie-exclusive way to measure your bra size. Watch Iskra show you how to use it, or follow the steps below. All that matters? Finding the bra that feels best!

Before you start, make sure you’re in a lightly lined bra and a tight top, bodysuit or no top. No push up bras or bulky sweaters for this!

Step 1: Find your band size.

Use “This side first!” on the BFF.  Wrap it around just under your bust, making sure the top of the tape is aligned with the bottom of your bra band.

Step 2: Find your cup size.

Use “This side second!” on the BFF. Wrap this side around the fullest part of your bust, and line up the bottom of the tape with the top of your bra band. In the column where the edge of the tape lands, look for the band size you measured in Step 1. The letter next to it is your cup size, and that’s it! You have your Aerie bra size.

Step 3: Find your sister size.

The BFF also gives you your sister size, aka another size you can try to see if it feels good. To find your sister size, check out the color-coded diagonal boxes extending off of the original size you measured. You can try these sizes for a similar fit to the one that you measured.

Get your BFF here. Need a little extra help? Visit us in stores for a custom, free fitting any time.

 

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Find Your Fit with the #AerieREAL Bra Guide!

Finding a bra you love should be empowering. Shop bra fits for every outfit, every event and every day with our bra guide! This guide lets you browse hundreds of styles with the latest and cutest colors, fabrics, designs and prints. Ranging from more cushioned push up bras to unlined bralettes and low-impact sports bras, we have you covered with all kinds of fits, styles and coverage levels. And if you’re wondering how to find the bra that feels best and measure your bra size, check out our Best Fit Finder and bra size chart.

Here’s a sneak peek of what you’ll find in our bra guide!

Find Your Fit with the #AerieREAL Bra Guide!

Push Up Bras: support and lift just where you want it.

Push up bras are all about adding a little lift when you want! Our push up bras come in up to 30 sizes and three levels of lift and push, from least push to most push, depending on the look you’re going for. Make a statement with this style, and feel good doing it! Wear your push up bra with your favorite dress for a standout style, or with a new low-cut top for a cute look. You can feel real good with our line of Real Happy, Real Sunnie, Real Power and Real Me push up bras, all made to keep you feeling great with every wear.

Find Your Fit with the #AerieREAL Bra Guide!

Lightly Lined Bras: comfort and support made for tees and tanks.

Lightly lined bras only use some cushion, making them a great choice when you want natural, gentle shaping and an incredible fit. They come in all kinds of styles, ranging from strapless and wireless to demi and full coverage too! They’re great under your fave graphic tees and sweatshirts because they don’t bulk or bunch under your layers, making them just right for your go-to t-shirt and jeans outfit. Lightly lined bras come in the newest seasonal colors and designs, making them as cute as they are comfortable.

Unlined Bras: moves with you for next-to-skin comfort.

Unlined bras don’t have any added padding or cushion, meaning they’re all you! Since they have no extra padding, this style almost mimics a bralette with a lightweight, comfy design. These bras are made with varying levels of coverage like demi and full coverage, depending on your preferred cup style. They can also be wireless for a more relaxed feel. As always, we make them with cute details and soft fabrics so you can wear them any way you want.

Find Your Fit with the #AerieREAL Bra Guide!

Bralettes: show off or lounge in our coziest pieces.

Bralettes are made for cute and comfy moments! Since most bralettes are unlined, they’re great for relaxing around the house. When you want to layer with your favorite tops, pick a padded bralette. Racerback bralettes, strappy, high neck styles, longline fits & bandeaus are just some of the many options you have with our latest line of bralettes. Aerie bralettes always have the best details like lace, prints, super soft fabrics and more, all so you can have the cutest style and feel great about it. Have your bralette peek out from under your shirt for a fun look!

Find Your Fit with the #AerieREAL Bra Guide!

Sports Bras: athletic style in a fit you love.

Sports bra styles are made in the most breathable fabrics so you have a great fit every time you throw one on and head out the door to your next Pilates class. The sports bra style is just right for your more active days when you’re non-stop on the go since they provide some support in a lightweight form. High neck styles are amazing for layering, and with all kinds of fabrics, you’ll have plenty of options to stay happy and love your look! Our Chill everyday stretch cotton fabric is just right for feeling good during low-impact activities, and our Play fabric provides medium support.

Now it’s your turn! Check out the Aerie Bra Guide and our Real You Sizing page to find the right style and fit for you. Learn how to measure yourself for a bra with our Best Fit Finder measuring tape, or if you’re still not sure how a bra should fit, head to your local Aerie store for a free bra fitting. Branching out from your usual bra into different styles is risk-free with free shipping and returns on bras …so go ahead a try something new. Happy shopping!

 

 

 

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#AskJenny Question of the Week: Why Do I Need a Full Coverage Bra?

You might be thinking that full coverage bras are just for the larger-chested ladies. But we have Aerie’s fit and style expert, Jenny Altman, and Kerstyn, Merchandise Manager of Aerie bras, here to set the record straight!

Watch below for Jenny and Kerstyn’s tips and tricks on all things full coverage.

Jenny’s take on full coverage? Full coverage bras are really a great t-shirt bra option for girls of all sizes! In fact, it’s your breast shape, rather than your size, that’s the more important factor to consider when deciding what level of coverage is right for you. Full coverage bras, like Aerie’s best selling Sunnie Lightly Lined bra, are especially good choices for girls that are fuller in the top of the breast.

Katie Lightly Lined Bra

The full coverage Katie Lightly Lined Bra is an Aerie girl’s best friend…and has the 5-star reviews to prove it!

Want to hear more? Check out why Jenny thinks every girl needs a trusty pushup bra in her life.

For tips from Jenny on finding the perfect bra for you, email your fit and style questions to AskJenny@ae.com, or tweet @Aerie with #AskJenny!

Xoxo,

Aerie

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9 Bras That Every Girl Needs

Here at Aerie, we know that talking about bras can be a struggle. From tricky terms like “center gore” and “side wing” to tricky questions like, “what do I where under my wedding dress?” – bras are no easy topic. That’s why we created this super simple infographic! In it you’ll find details on bra types, fits, troubles and much more!

Whether your curious about what “sister size” means or want to know more about layering bras, we’ve got all that info in one handy place. Learn facts like when the term “brassier” was coined (1907, btw) and what the typical lifespan of a bra is (6 – 9 months). Consider this your bra textbook, but once you’ve studied up, head over to Aerie’s Real Girl Bra Guide to shop by your size and find the bra for you! And shop your heart out because you get free shipping & returns on those bras too!

Aerie Bra Infographic

 

Have more questions? Visit your local Aerie store to talk to a Bra Fit Expert or email our Fit & Style Expert, Jenny Altman at AskJenny@ae.com! Want to chat via the phone with a Bra Expert? Call our Bra Expert Fit hotline at 1-800-807-3783!

xoxo,

Aerie

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#AskJenny Question of the Week: Will a Demi Bra Work for Me?

This week, our Fit and Style expert, Jenny Altman, tackles your questions on bra coverage! Read her pro tips to learn what amount of coverage is best for your shape and size.

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Rachelle is all smiles in one of Jenny’s full coverage picks, the Sofie bra!

Q: I would really like to wear a demi bra, but I am fuller in that part of my breasts, so they pop out. Is that normal? What bras do you recommend that have full coverage?

A:  Great question! A demi bra is a bra that covers only half to three quarters of the breast, which means that it doesn’t give you as much coverage as a full coverage bra. A full coverage bra comes at least an inch or two higher across the breast, hence the name “full” coverage.

Another difference is what a demi cup bra does for your shape. It actually tilts the breast inward, creating more lift and coverage than your standard full coverage bra.

For you, your shape may work better with a full coverage bra. But before you give up on a demi (they are pretty gorgeous!), make sure you are trying on the right size. You may need to go up a cup size from what you have been wearing in that type of style. I suggest you go into an Aerie store and have a fitting with one of our Bra Experts. They also will have lots of suggestions for different style demi bras you can try, to see if we do have the right demi for you. Once you have your right size, trying on lots of styles is key to finding the perfect bra for you!

Sunnie Stretch Lightly Lined Bra

The Sunnie bra is one of Jenny’s go-to full coverage options.

If a demi is not your answer, then let’s certainly go for a full coverage bra, no problem! My personal favorites would have to be the Sunnie, Katie and Sofie. I think that if you get creative with fun colors and look for special details like lace, you will feel just as pretty in the full coverage as you would in the demi.

To see more of our full coverage and demi coverage options, shop all bras at Aerie.com! Our Bra Guide allows you to see bras in your cup size, to help you pick your perfect fit. Try a few to find the best style for you!

Xoxo,

Aerie

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#AskJenny Question of the Week: Pushup Bras for Smaller Cup Sizes

This week, our fit and style expert, Jenny Altman, tackles a bra dilemma we hear time and time again – for smaller chested girls looking for a pushup, what’s the best bra to choose for a natural look? Jenny talks some of her top picks below!

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Jenny’s here to with tips to help every girl find her perfect fit!

Q: Hi Jenny! I’ve been trying to find the right Aerie push-up bra for me. I wear a 32A and need a push-up that fits but doesn’t gap. Which Aerie push-ups would you recommend?

A: I love your question! I am also a 32A, and I have had great luck with push-up bras from Aerie. The Ella Gel happens to be my favorite.

You can use our bra guide and sort by size to find all the push-up bras available in size 32A. The best thing is that in our bra guide, you can see bras in your cup size. This feature is so helpful in finding the right amount of coverage and lift for you! Our A-cup model is a real A, so you can see how each bra looks on an A-cup.

Since you know your size, it really is a question of which style bra fits you best (whether it’s push-up bra or not) depending on your breast fullness/shape. Some girls do better with full coverage, others with less. If you are a smaller, or less “full” A, then try a bra with less coverage like a balconette or demi-cup. I think you would like the Charley, Lexi, or the Ella Gel (or the Emma if you’re looking for some serious push!). None of these are too full coverage for a smaller cup size, and they all give great lift.

Also, FYI, any time you wear a bra as a racerback or criss-cross, you get even MORE push-up. So convertible or multi-way options like Charley could be an especially great choice!


Gapping is another problem many girls of all cup sizes may experience with certain bra styles. Luckily, it can also be a super quick fix! Check out Jenny’s pro advice on the blog for all the deets.

Have more questions for Jenny? Email her at AskJenny@ae.com, or tweet @Aerie using #AskJenny!

Xoxo,

Aerie

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