Behind the Lens: Project Live Your Life Photo Shoot

Behind the Lens: Project Live Your Life Photo Shoot
Project Live Your Life will be back later this month. We’re looking for inspirational people doing cool things to become part of the AE brand. Get inspired to enter Project Live Your Life by reading a photo shoot testimonial from Luke, a musician/producer from Salisbury, Maryland and a member of our Back to School Cast.
Luke with Jacely during the Project Live Your Life Shoot in NYC.

Luke with Jacely during the Project Live Your Life Shoot in NYC.

My experience in NYC was fantastic. I loved every hectic minute. I actually felt like I LIVED in NYC. There was always something to do, somewhere to be and everything was so fast paced! I especially enjoyed getting to meet everyone in the cast. We all became friends so fast and we were all so sad to leave each other at the end of the week.

Luke with Do Young, another Project Live Your Life Cast member.

Luke with Do Young, another Project Live Your Life Cast member.

The photo shoots were so much fun and super exhausting. There was so much running and jumping and climbing, but it was worth it. At the end of the day, I left feeling so accomplished! It was most definitely the best experience of my life and I hope I get to do more for AE in the future.

Luke behind the scenes at our Project Live Your Life Behind the Scenes Shoot.

Luke behind the scenes at our Project Live Your Life Behind the Scenes photo shoot.

Follow Luke:

Twitter: @morningoctober

Instagram: @morningoctober

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Behind the Lens: Project Live Your Life Photo Shoot

Behind the Lens: Project Live Your Life Photo Shoot

Project Live Your Life will be back this July. We’re looking for inspirational people doing cool things to become part of the AE brand. Get inspired to enter Project Live Your Life by reading a photo shoot testimonial from Elora, a jewelery maker from Bend, OR and a member of our Back to School Cast.

Elora with Hanna and Seth from the Project Live Your Life BTS 2013 cast during their AEO Performance photo shoot.

Elora (middle) with Hanna and Seth from the Project Live Your Life BTS 2013 cast during their AEO Performance photo shoot.

The Project Live Your Life campaign has been a huge eye opener for me. It has helped me come to the realization of what a beautiful individual I am and gave me confidence that I was lacking for a long time. I feel so thankful to have been given the opportunity to travel, hang out with amazing people, and make many close friends.

Elora with the Project Live Your Life BTS 2013 cast during their photo shoot in NYC.

Elora with the Project Live Your Life BTS 2013 cast during their photo shoot in NYC.

I never thought that so many good things could come from simply entering an American Eagle contest online. This really has opened many doors for me and I can’t wait to pursue even more.

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Behind the Lens: Project Live Your Life Photo Shoot

Behind the Lens: Project Live Your Life Photo Shoot

Project Live Your Life will be back this July. We’re looking for inspirational people doing cool things to become part of the AE brand. Get inspired to enter Project Live Your Life by reading a photo shoot testimonial from Frankie, a singer from Vancouver, Canada and a member of our Back to School Cast.

My experience with the American Eagle Outfitters Back to School 2013 photo shoot was truly once in a lifetime. Since I was coming to New York City from London, England, I was the last cast member to arrive and I will never forget the moment I walked into the studio. I was greeted by 20 loud, crazy, beautiful, loving, and friendly Americans who welcomed me with open arms. It was a quick hello and directly up to my fitting where I got to try on all the outfits I would be wearing for the shoot.

Frankie posing with his new friends underneath the Brooklyn Bridge.

Getting to meet all of the cast and crew from American Eagle was truly unforgettable. Everyone had their own unique style, background, and story. Together we would make up one heck of a reality TV show cast or more appropriately, one amazing AE Family.

Frankie grabbing sushi with other cast members.

When I was taken to my first photo shoot location on the streets of NYC, I realized that I had really become part of the AE brand. I was humbled, and so excited to get to shoot in one of my favorite places in the entire world. I smiled, I hopped, and I spun around as New York City passersby watched me as I got to experience one of the coolest things of my life.

Frankie (far right) with other Back to School 2013 cast members in front of our Soho flagship store.

Overall it was a thrill, I met some amazing people, and I left inspired to continue to do amazing things and continue to propel my career forward. Thank you so much to American Eagle Outfitters for making this Canadian kid’s dreams come true.

Follow Frankie:

Twitter: @frankiecena

Instagram: @frankiecena

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Endless Summer 2013

Endless Summer 2013

Long before our latest collection hits stores, the marketing team starts developing the story behind the season. The Copywriting team gets together after their first glimpse at the collection to create a seasonal story — or “mantra” — which provides the inspiration, point-of-view and vibe for the rest of the season. Now that our Summer marketing is in stores and online, we wanted you to see the story that started it all.

 

This is Summer. Summer is about letting loose. It’s about sun-inspired style, coast-brightening colors, and the salty breeze blowing through your hair.

American Eagle Outfitters Summer 2013 Sayulita Mexico

 

No RAs, TAs, or GPAs. No cafeteria food or 6 a.m. alarms. Summer’s about beach bonfires in your favorite shorts.

American Eagle Outfitters Summer 2013 Sayulita Mexico

Warm days in surf stripes, tribal prints, and Ts.

American Eagle Outfitters Summer 2013 Sayulita Mexico

 

No rules. No worries. Just road, waves, and freedom. This is Summer. Your Endless Summer. Live Your Life.

American Eagle Outfitters Summer 2013 Sayulita Mexico

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