You Got It From Your Mama!

Here’s to our role models! This Mother’s Day, we’re celebrating MOM—your original role model. To get ready, we brought our #AerieREAL Role Models and their moms together for an extra-special shoot. Find out what Iskra, Yara and Aly got from their mamas and share your story! Tell us what you got from your mama or what you hope to pass on to your kids with us @Aerie #AerieREAL.

See behind-the-scenes fun from the shoot and read our #AerieREAL Role Models’ stories below!

Iskra Lawrence with her mom, Wilma

Iskra: “Her gift is that she’s grateful and excited for each and every single thing in life. That’s really really wonderful and so happy and positive to be around. You show me what unconditional love truly means.”

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SHOP THE LOOK: Aerie Cross-Strap High Neck Bikini Top | Aerie Muscle Tank

Wilma: “I think for moms out there, it’s really important to always be positive, to bring a positive vibe each day, to tell your children how much you love them, how much you do appreciate them. Just be happy.”

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SHOP THE LOOK: Aerie Cut Out One Piece

Yara Shahidi with her mom, Keri

Yara: My mom is one of the biggest influences in my life. Part of it is just watching her maneuver through the world. Being able to be in your presence, I’ve watched you maneuver through the world without compromising. You’ve always been very honest and open with me.Even being able to see the times in which you’ve struggled has made it so I embrace myself and I embrace the moments when I don’t feel my best. And rather than glossing over those, you’ve taught me to really live in those moments and figure out how to grow from those moments rather than feeling as though I have to attain some random idea of perfection.”

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SHOP THE LOOK: Aerie Strapless Ruffle Jumpsuit

Keri: “I feel like one of my jobs before I had her, before my husband and I manifested this creature, was to know that we were depositing goodness. And for her to reflect back and say ‘geez thank you’ without me whispering in her ear “name me a role model” is honestly more than I could ever ask. So I’m honored.”

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SHOP THE LOOK: Distressed Cable Sweater | Lace-Up Easy Short | Long Sleeve Striped Shirt | Cut Out One Piece | Denim Fringe Short

Aly Raisman with her mom, Lynn

Aly: “No matter what I do, no matter how crazy everything gets, I always look forward to coming home & just being grounded & having that balance. Family is the best place for me, so I feel very lucky.”

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SHOP THE LOOK: Smocked One Piece Swimsuit | Long Sleeve Striped Shirt | Triangle Bikini Top | Bikini Bottom | Striped Kimono

Lynn: “Be confident, be supportive and kind, and just really love yourself.”

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SHOP THE LOOK: Triangle Bikini Top | Macrame Scoop One Piece Swimsuit | Macrame Top

Share your story! Tell us what you got from your mama or what you hope to pass on to your kids with us @Aerie #AerieREAL.

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It’s International Women’s Day!

Aerie women change the world. In honor of International Women’s Day, we’re honoring game-changing #AerieREAL women across the globe. Today, we’re also launching styles designed in collaboration with our #AerieREAL Role Models and supporting causes close to their hearts. 100% of sales of limited-edition styles designed with Yara, Aly, Rachel and Iskra will be donated to movements that matter:

It's International Women's Day!

100% of sales will be donated to Innocence Project, a special cause that works to free the staggering numbers of innocent people who remain incarcerated.

It's International Women's Day!

100% of sales will be donated to Darkness to Light, a non-profit committed to empowering adults to prevent child sexual abuse.

 

It's International Women's Day!

100% of sales will be donated to I AM THAT GIRL, a non-profit that provides leadership, social & personal development programs for high school & college girls.

 

It's International Women's Day!

100% of sales will be donated to NEDA, a non-profit that supports those affected by eating disorders.

It's International Women's Day!

Show your support this International Women’s Day and wear what matters to you! Share your photos with #AerieREAL and help raise awareness for these amazing causes.

 

 

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Get To Know #AerieREAL Role Model Aly Raisman

“We’ve all been through something that in the end, will make you a stronger person.”

Aly Raisman is #AerieREAL!

Aly is a gold medal gymnast and fierce survivor. She has competed in and won world-class gymnastics competitions, but it’s her bravery and strength in sharing her own story and advocating for her fellow athletes that makes Aly a true role model for every single girl.

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As a gold medal winner, Aly knows how it feels to win, but this #AerieREAL Role Model believes that your true character shows through when you’re forced to deal with the losses in your life.

“It’s really empowering to be in your bra and underwear and it’s just the real you. It’s no retouching.” Aly is all about pieces that make her feel comfortable and confident. Shop her faves and see more from all of our #AerieREAL Role Models here.

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Aly’s words to live by? “Fierce. Kind. Humble. Love.”

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Join the #AerieREAL movement! Share what makes YOU an #AerieREAL Role Model with us.

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Introducing #AerieREAL Role Models

No retouching. Body positivity. Girl power. Introducing #AerieREAL Role Models!

Joining our original Role Model and Body Positivity Activist Iskra is Singer-Songwriter Rachel Platten, Actress Yara Shahidi and Gold Medal Gymnast Aly Raisman. Each of these amazing women inspires us, just like each of YOU inspires us and empowers those around you every single day.

See more from our #AerieREAL Role Models here (and watch them below!), shop their faves and stay tuned for Real Talks and so much more inspiration from these amazing women.

This is women supporting women. This is empowerment. This is #AerieREAL!

Rachel, Yara, Aly and Iskra are #AerieREAL, and so are YOU! Join the movement and share what makes you an #AerieREAL Role Model.

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Behind The Scenes: Real Talk At Lincoln Road

To celebrate our NEW Lincoln Road store in Miami, we partnered with our friends at Create & Cultivate for a day of Real Talk and fun with some of our #AerieREAL girls.

Behind The Scenes: Real Talk At Lincoln Road

It was a day of inspiring talks, treats and—of course—shopping!

Behind The Scenes: Real Talk At Lincoln RoadTwo of our AerieREAL Role Models, Aly Raisman and Iskra Lawrence, shared a seat before the panels. Behind The Scenes: Real Talk At Lincoln Road

Behind The Scenes: Real Talk At Lincoln Road

Panels focused on empowerment, body positivity and wellness, featuring game-changing women who are breaking stereotypes and living their dreams. Thamarr, #AerieREAL girl from Musings of a Curvy Lady, said “I love meeting other female entrepreneurs that are super passionate about using their voice for good. Their fierce desire to make things happen is so electric.”

Behind The Scenes: Real Talk At Lincoln Road

Ava Frati came to Lincoln Road to tell the story of her swimwear line, Po Swim. She started Po Swim at just 15, and we’re so excited to support her amazing brand. Check it out at our Lincoln Road store and Aerie.comBehind The Scenes: Real Talk At Lincoln Road

The first panel, Self-Love: Learning To Live, Love & Thrive As Ourselves, featured Fo Porter, Alex Michael May, Chante Bryant, Aly Raisman and Heather Records. The girls discussed how they keep it #AerieREAL in in and out of the public eye. Alex Michael May shared: “So many beautiful women came to #ccxaerie @createcultivate pop up at @aerie to share their hearts—to have REAL TALK about the things that connect us—imposter syndrome, loving ourselves and of course laughing through it all.”

Behind The Scenes: Real Talk At Lincoln Road Behind The Scenes: Real Talk At Lincoln Road

During the second panel, Unfiltered & Fierce: Navigating The Digital World With Authenticity, speakers Jenna Kutcher, Katie Sturino, Daniela Ramirez, Iskra Lawrence and Jaclyn Johnson talked about their presence on social media and how they’ve stayed true to themselves while their social followings have grown.

Behind The Scenes: Real Talk At Lincoln Road

Behind The Scenes: Real Talk At Lincoln Road

After Real Talk, girls were invited to a mocktails where they were able to meet speakers and mingle. Aly Raisman was there to sign her new book, “Fierce.”

Behind The Scenes: Real Talk At Lincoln Road

Behind The Scenes: Real Talk At Lincoln Road

From DIY dream pillows and name plates to a sundae bar, sweetness was spread all around at the Lincoln Road opening. #AerieREAL girl Noyemi summed it up this week: “Last weekend was nothing short of amazing. Thanks to @createcultivate & @aerie for hosting an event highlighting the importance of self acceptance and positive body image. Thank you to all the panelists who killed it with their energy!”

Behind The Scenes: Real Talk At Lincoln Road

Behind The Scenes: Real Talk At Lincoln Road

Check out our Facebook events for upcoming fun at Lincoln Road, and come see us to shop any time. See you soon!

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