#AEOSTYLE Challenge: Open Fringe Cardigan

We’re taking advantage of some serious fringe benefits this season. All jokes aside, we’re totally obsessed with our Open Fringe Cardigan and you should be, too.

We asked two of our favorite bloggers, Jess from The Golden Girl and Megan from Lush to Blush, to show us their take on this free-spirited trend.

Meet Jess:
Jess is the Founder & Editor of The Golden Girl, a life and style blog based in Chicago. She loves red lipstick and French Bulldogs, and when she’s not blogging, she can be found at the closest Dim Sum establishment or exploring the city with her Canon in tow.

#AEOSTYLE Challenge: Open Fringe Cardigan#AEOSTYLE Challenge: Open Fringe Cardigan

What inspired Jess’s look:
This sweater is is the ultimate casual fall essential! Since I work remotely, my favorite coffee shop is usually my office. It’s become my “work outfit” staple — comfy and cozy has never been so stylish! I paired mine with a pair of high-waisted jeggings and my favorite graphic tee. (I’ve got an obsession with French Bulldogs!) My favorite compliment to the sweater is these amazing boots, which add a little edge. They’re rugged and glam all at the same time. Finally, I added high knee socks for added warmth. (Combatting the Chicago weather is a full-time job!)

#AEOSTYLE Challenge: Open Fringe Cardigan

Get Jess’s look:
AEO Hooded Blanket Sweater
Sky High Jegging (Similar)
BC Big City Boot
Shimmery Cable Knit Boot Sock (Similar)
#AEOSTYLE Challenge: Open Fringe Cardigan

Meet Megan:
Megan Elliott is the creator and blogger behind Lush to Blush. She is an avid lover of the earth and everything on it, especially flowers, and has been a vegetarian for seven years. On her blog, she explores fashion, lifestyle, and all things lovely.

#AEOSTYLE Challenge: Open Fringe Cardigan

#AEOSTYLE Challenge: Open Fringe Cardigan

What inspired Megan’s look:
I’ve been searching for the perfect wine colored sweater for quite some time now and I’m so glad that I finally found it at American Eagle Outfitters. There were actually a few different sweaters I was deciding between, but ultimately chose this one because of its rich hue and perfect amount of thickness. I layered it with a relaxed, boho style cardigan to keep warm and to keep the look casual. I have to say, I’m not typically a ripped jeans kind of girl, but I figured it’s important to have at least one pair in my closet, and when I tried these high rise skinnies on, I knew I had to have them. Finally, I let my socks peek out from under my boots for a little extra cozy factor.

#AEOSTYLE Challenge: Open Fringe Cardigan

#AEOSTYLE Challenge: Open Fringe Cardigan

Get Megan’s look:
Open Fringe Cardigan
Heathered Raglan Crew Sweater
Hi-Rise Jegging 
BC Lace Back Boot
Shimmery Cable Knit Boot Sock
#AEOSTYLE Challenge: Open Fringe Cardigan

Show us how you style the Open Fringe Cardigan with #AEOSTYLE on Twitter, Tumblr and Instagram for the chance to be featured on our Style Gallery!

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No scare don’t care… our top 10 Halloween traditions

Happy Halloween! In our opinion, today is the most fun day of the year (and obviously the scariest). We’ve rounded up 10 of the top Halloween traditions for you… so we hope you’re ready to get spooked.

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Read Christine by Stephen King
There’s a ton of Halloween-ready lore out there, and Stephen King is its master. While Christine might be considered tame by some (or, okay, most), this tale of a car that comes to life and kills everyone in its wake is still pretty terrifying. (And now we have absolutely no desire to ever name our cars again.)

Eat Halloween Themed Treats
Type “Halloween food” into Pinterest and you’ll have your pick of scary goodness to choose from. We had a tough time deciding on our favorite treat, but we ended up going with Boo Sushi… because how on earth are you going to be able to come up with something more creative than sushi rolls topped with body parts?

Download The Zombie Me App
Especially suited to those who love The Walking Dead, but come on… anyone can have a little (too much) fun turning their normal, everyday pictures into scary zombified creatures. It’s pretty much the best reason to take a selfie today.

Watch Scary Horror Movies
Whether you hide under a blanket on the couch or brave the theater, there is absolutely no better time to watch a scary movie than on Halloween night. There are a few new releases to choose from this year, but we’re going with Annabelle… because there’s really nothing more frightening than a doll connected to the supernatural. (And while this movie has been banned in parts of France, we’re not too scared to watch it. We think.)

Watch Campy Horror Movies
If you’re in the mood to laugh more than scream this Halloween, you HAVE to watch Hocus Pocus. The cult classic stars Sarah Jessica Parker, Bette Midler and Kathy Najimy as three witches who come back from the dead to terrorize a small, sleepy town. While you probably won’t be too scared by this movie, it’s still definitely a must see.

Do The “Thriller” Dance
Michael Jackson’s “Thriller” is at the top of every Halloween music playlist, and for good reason. The music video is one of the best of all time, in large part to the infamous dance sequence. Get ready to bust a move.

Carve A Pumpkin
What would Halloween be without pumpkin carving? It’s the best way to show off your artistic skills (or, okay, how all you can do is cut triangles for eyes). Be sure to scoop out the seeds and roast them, too (we recommend doing so with a bit of garlic olive oil and a pinch of sea salt).

Go On A Hayride
Bundle up, drink some cider and grab your friends for a hayride on a crisp fall night. Bonus points if it’s through a haunted graveyard.

Wear A Costume
This one might be obvious, but we’re including it anyway… because Halloween just isn’t Halloween without a costume. Think beyond the typical cat, witch or ghost this year by dressing up like your favorite celebrities.

Visit A Haunted House
This is hands down one of our favorite annual traditions. Getting spooked is, yes, scary… but isn’t that the point? Just be sure you’re ready to scream.

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Guys: Why you need the jogger pant now

Jogger pants continue to be the craze in menswear right now. These tapered sweatpants are the ultimate staple for cool and fashion-forward #AEOStyle. With a relaxed fit, drawstring waist and cuffed bottom, this is where style and comfort come together.  The legs of the sweatpants, which feature elastic at the feet, are designed to fall just above the ankle to so you can perfectly pair them with your favorite sneakers.  We put together three looks to help you master the jogger look.

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Weekend Style:
Jogger Pant
Quilted Wool Vest
Buffalo Check Bomber Cardigan
Flannel Slip-On Sneaker

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City Street Style:
Ripstop Jogger Pant
Tipped Polo
New Balance Heritage 501 Sneaker

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Campfire Cool:
Jogger Pant
Heritage Flannel
Reebok GL 2620 Sneaker (Similar Style)

Hey Guys! Have you rocked the Jogger Pant yet? If so show us how you wear the pant by using #AEOSTYLE on Twitter, Tumblr and Instagram for the chance to see your photo on our AE.com Style Gallery, Instagram, Tumblr or on our blog!

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Look we Love: GAME DAY #AEOSTYLE

It’s football season… which also means it’s tailgate time! Hot dogs, iced beverages, corn hole, cheering on your favorite team, hanging out with your crew, and cozy style! What could be better? We reached out to a few of our favorite fashionista’s to inspire your tailgate #AEOStyle. See how they styled their game day looks by rocking the colors of their fave football team.

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Shop Cathy from Poor Little It Girl’s look:

Heathered Turtleneck Sweater
Tomgirl Jean
Shimmery Slip On Sneaker
‘C’ Studs
Chunky Knit Beanie

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Shop Kristin from Living in Color Print’s look:

Boyfriend Cardigan
Waffle Knit Raglan Sweater
Sky High Jegging
Textured Zip Bootie

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Shop Lacey from A Lacey Perspective’s look:

Classic Denim Jacket
Jegging T-Shirt
Jogger Pant
Heart & Horn Earring Set

Show us your game day style by using #AEOSTYLE on Twitter, Instagram and Tumblr for a chance to be featured on ae.com!

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#AEOSTYLE Roundup

American Eagle Outfitters is all about expressing your individual style. Show us your original style with #AEOStyle on Instagram and Twitter for the chance to be featured on our blog so we can show the world how you take what we make and make it your own. Check out our favorite looks from this week below!

Shop the look:
Jegging

Shop the look:|
Hi-Rise Festival Shortie
Feather Light Open Cardigan (shop similar)

Shop the look:
Denim X Jegging
Real Soft Favorite Scoop T-Shirt
Plaid Jegging Shirt
Hooded Dolman Cardigan

Shop the look:
Vegan Leather Hi-Rise Jegging
Real Soft Favorite Scoop T-Shirt
Aviator Sunglasses

Use #AEOSTYLE on Twitter, Tumblr and Instagram for the chance to see your photo on our AE.com Style Gallery, Instagram, Tumblr or on our blog!

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Wear America X Muses & Rebels

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We sat down with former AEO Women’s Wovens Design Director, Natasha Landenberger, the founder, owner and designer of Muses & Rebels to talk about daily inspiration, the pros and cons of starting your own business and balancing it all. When this Los Angeles native is not hard at work building her lifestyle brand empire, she is spending her weekends making frequent trips to the beach, the Rose Bowl and other local flea markets to find materials, vintage clothing and unusual objects for photo shoots. Basically, she does it all.

How did you start Muses & Rebels and where do you draw daily inspiration from?
I created Muses & Rebels in 2010 after spending a month in Japan with one of my best friends. She had made a beaded necklace that I loved which influenced me to make jewelry while I was staying with her & her family in Osaka. I made my first thread wrapped chain bracelet during this trip. When I returned home, my mom was extremely supportive of the pieces I had made (as most moms are) and told me I should sell them… that was the beginning of Muses & Rebels.  When I launched M&R, it was a new venture into accessories and I am completely self-taught when it comes to jewelry.

On a daily basis I am inspired by images on Tumblr, Pinterest, blogs and magazines. I have always loved the beach and my husband is a surfer, so I am naturally inspired by the surf/beach lifestyle.

You mentioned being completely self-taught when it comes to designing jewelry, can you describe that creative process?
Designing jewelry has been a very different process for me personally than designing clothing. With jewelry, I first find the materials and then design the styles. With clothing, it is the opposite – I design the styles and then find the fabrics and trims that best fit the design. As I am creating the jewelry for a specific collection, I draw from images I’ve curated, key colors for the season, and the overall concept of the collection. Being a self-taught jewelry designer means I am learning new techniques with each design and the collections are growing stronger with my knowledge.

M&R studio 5

Muses and Rebels began selling jewelry and and has slowly transitioned to clothing, can you tell us about that natural progression and motivation behind your current assortment?
Coming from a fashion design background, I have always intended to add clothing to the line. I created Muses & Rebels with the idea that it will become a lifestyle brand, not only focusing on jewelry. I first grew the line with a small assortment of hand tie-dyed bikinis and screen printed tees. Adding a men’s jewelry line seemed like a natural progression and also a need in the market. More clothing for both women and men will be added to our online shop with a focus on vintage items that are trend right and pieces you just need to have.

M&R studio 3

Can you tell us a little about Muses and Rebels’ “made for you” concept?
The Muses & Rebels’ “made for you” concept means our products are made to order. M&R styles are not mass produced – they are lovingly handmade for each customer in limited quantities. I also like to think of Muses & Rebels as a line with products that are perfect for the individual. These are pieces that are “made for you.”

You’re also a fashion illustrator for many American contemporary brands – how do you balance this, along with your M&R responsibilities?
M&R is my top priority, but I will always make time for fashion illustration opportunities because it is something I truly enjoy doing. In order to keep the business moving forward and take on additional projects, I tend to count every day of the week as a workday. I work a lot, but it is so worth it.

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Can you speak to the pros and cons of running your own company vs. designing for a large brand?
The great thing about running my own company is that I am my own boss. This is a good thing and also a bad thing. It’s great because I am ultimately the decision maker and get to envision and create a brand exactly as I want it to be. Creating a brand and watching it grow and become known is so gratifying and rewarding. It is tough being your own boss because you are completely responsible for all aspects of the business – meeting deadlines, growing the brand, sales, and production. The stress and pressure of the business side of owning a company can be a lot to handle while still motivating to be creative. When compared to designing for a large brand, the business pressure is quite minimal because you have the support of a large company. In many ways it seems easier to design and be creative when you have a team to help produce your designs. Large brands also provide the comfort of a salary, compensation, bonuses and benefits.

Do you have any advice for someone interested in starting their own company?
Don’t wait to start your own company if you have the passion and the idea – take advantage of the moment and dive in. My advice is to be very aware of your financial responsibility for the company, slowly build your brand in a way to minimize your expenses and learn from your customers. It is important to keep the big picture of your company in mind and to not get sidetracked by the minute details.

Want a chance to win a @musesandrebels necklace from our #WearAmerica collection? Follow and RT to enter! See Official Rules for complete details.

 

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