#HEARTTHISCITY: San Francisco

As part of Alternative Spring Break 2014, American Eagle Outfitters has teamed up with the Student Conservation Association to beautify and clean up urban parks throughout the country as part of Alternative Spring Break. We’ll bring you the story of each location throughout April. Join the movement this Spring Break and don’t just go somewhere, do something! Read on to learn more about our San Francisco project from Jean, an SCA team member.

Our volunteers arrived in droves to Golden Gate Park starting at 10am on Day One. I had nonstop registration traffic for about an hour! I loved the energy and excitement of all the volunteers. Once we did a quick introduction, we all headed out to different projects including building planter boxes, painting, cleaning around the building, planting, mulching, and weeding.

SCA Leader Teamer Marvin V. preps planter boxes.

SCA Leader Teamer Marvin V. preps planter boxes.

I took a deep breath, drink of water and led 25 volunteers into Golden Gate Park to work near Alvord Lake, spreading mulch and weeding planters along the bike path. Immediately, visitors to the park began thanking us as we worked. One man said the mulch was especially needed because “it’s gotten so dusty around these trees. It used to be so pretty. This will be great!” We even got a few thumbs up from people on tour buses as they yelled “thank you!” to us.

Right before lunch, we regrouped with everyone involved in the project and heard from some speakers. They did a great job motivating us and articulating the importance of not only conservation work, but urban conservation. Phil Ginsberg, the General Manager of San Francisco Recreation and Parks, was especially inspiring. He spoke of the need to protect urban greenspaces, to help the environment and give people a connection to nature within cities.

Christopher C. speaking on the history of Golden Gate Park.

Christopher C. speaking on the history of Golden Gate Park.

Throughout the week, we forged ahead with our projects, completing them with enthusiasm. I spoke with an SCA alum, Amanda Botsford, who said she came out to the event because she remembered how transformative her SCA experience was and she wanted to reconnect with SCA.

Working on the mural.

Working on the mural.

Throughout  the week,  I was so impressed to see volunteers working past 4pm to ensure everything was completed on time. The SCA members from Oakland and Menlo Park were a huge help cleaning up once we completed our work. It was awesome to see them in action! They embodied the spirit of volunteerism, and reminded me why I love working with SCA members.

The project was an incredible success. The park looks better than ever and we left our stamp with the colorful mural created by Chor Boogie.

Volunteers in front of the completed mural.

Volunteers in front of the completed mural.

Keep checking back for coverage of our clean up and art installations this Spring Break in New Orleans, Chicago and Pittsburgh.

Follow the SCA on Twitter, Facebook and Instagram and go to AE.com/SCA to donate.

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Meet the Dog: Lottie Moon

Meet the Dog: Lottie Moon

Introducing you to Lottie Moon — one of the models for our newest collection, American Beagle Outfitters. We asked her owner, Lauren, a few questions about Lottie so we could learn more about this fashionista starring in our campaign.

lottiemoon

Dog Name: Lottie Moon

Dog Age: 5

Dog Breed: Cavachon

Why did you think your dog would be a good model for our newest line?

Because she is perfect. In every way.

What’s your dog’s most embarrassing moments?

Moon has had a few embarrassing moments…sometimes she runs into things or misses the couch when she trys to jump.

Moon and Lauren enjoying the sunshine. Photo Credit: @ellerourke on Instagram

Moon and Lauren enjoying the sunshine. Photo credit: @ellerourke on Instagram

What is your dog’s favorite outfit to wear?

Moon loves her colorblock hoodie.

Would you recommend American Beagle Outfitters to other dogs?

Absolutely; cool silhouettes in fun bright and trend right patterns and colors!

Is your dog single or attached?

Technically, single.

Favorite treat?

Pupperoni!

What’s your best memory with your dog?

I love my little lady…every moment is memorable! But, if I had to pick one, I would definitely pick the time I took her on a hike in PA. We went with my boyfriend and Moon gave up half way and decided she would rather ride in Drew’s backpack and check out the scenery that way vs. walking.

Bath time! Photo credit: @ellerourke on Instagram

Bath time! Photo credit: @ellerourke on Instagram

Why did you pick this specific dog?

Moon picked me. She is a rescue and something just said we were meant for each other.

What was it like seeing him/her up for the first time after you purchased the dog?

Moon has a troubled past. She was taken from a puppy mill and traveled in a semi truck from Missouri to Pennsylvania and settled with a local rescuer. I found her online and she came to my house completely shaved, six pounds underweight and scared. She needed her mom, and she got me!

Does your dog bite or lick the mailman?

Moon barks at the mailman and runs away.

What tricks does she do?

Sits, Turns Around, Gives Kisses, Gives Hugs, and definitely Stays.

Describe your dog’s personality in 5 words.

Best lady in the world.

All snuggled up! Photo credit: @ellerourke on Instagram

All snuggled up! Photo credit: @ellerourke on Instagram

Does your dog have any favorite TV shows?

The Office and Parks and Rec.

What is the funniest thing that your dog does?

Moon has particular taste in music. She really doe not enjoy Rogue Wave….the song California. It makes her bark.

When you heard American Eagle was coming up with a clothing line what were your first thoughts?

Well, I conceived the idea with Preston, so naturally we thought we were brilliant for the idea.

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Meet the Dog: Oliver

Meet the Dog: Oliver

Introducing you to Oliver, one of the models for our new collection, American Beagle Outfitters. We asked his owner questions about Oliver so we could learn more about the spunky shih tzu starring in our campaign.

Dog Name: Oliver Fancy Scottfield

Dog Age: 1.5 years old

Dog Breed: Shih Tzu

OLIVER

Oliver looking ready for the sun in his shades and neon pink board shorts.

Why did you think your dog would be a good model for our newest line?

He loves fashion and showing up at the dog park in style!

Does your dog have any shameful secrets?

He often torments the cat that he can see out of the living room window periodically.

What’s your dog’s most embarrassing moments?

When he passes gas, he often hides his head under a pillow in shame.

What is your dog’s favorite outfit to wear?

His grey wool turtle neck sweater with an American flag on the back.

Would you recommend American Beagle Outfitters to other dogs?

Yes, we love the collection!

Is your dog single or attached?

Single for now, he is a ladies’ man though.

Ride in the car vs. Walk in the park?

Both, he loves to hang his head out of the window on road trips but lives for a stroll through the city.

Rope vs. Fetch?

Fetch, not even a question.

Favorite treat?

He loves to eat natural, so any treats with natural ingredients he loves. If there are preservatives he often shys away, summer is only a few months away after all.

Why did you pick this specific dog?

He looks almost identical to the peek-a-poo that I grew up with, her name was Samee Jo.

Oliver

Oliver with the portrait of Samee Jo.

What was it like seeing him for the first time after you purchased the dog?

It was love at first sight. He cuddled on my lap the entire 2 hour drive home. For the first 2 days he refused to walk, he would only scoot on his belly.

Is the dog an only child?

For now, yes. He really wants a ginger shih tzu sister named Fancy (named after the Reba McIntyre song “Fancy”)

What words does he know?

“Bearhead” his nickname, “Lanai” what we call our outdoor patio, “Aunt Sis” what he calls my sister, “Outside” and “Where’s the Fly?” he immediately looks up at the ceiling/sky.

What tricks can he do?

Oliver and I take a ball on the floor and push it back and forth to each other with our noses.

Describe your dog’s personality in 5 words.

Social/energetic/compassionate/loving/playful

Who are your Oliver’s best friends? Any neighborhood animals?

Brody our neighbor dog and Oliver are best buds, they share a dog walker and hang out on the weekends, they are inseparable.

Where does your dog sleep?

At the foot of the bed. In the morning he crawls between us and gives us his morning kisses, this can go on for up to 30 minutes. And then, as soon as you say “outside?!” he leaps out of bed to the front door.

Is there anything your dog won’t do?

He will never leave our sight. We can be in the apartment or playing in the park, he always knows where we are.

Does your dog have any favorite TV shows?

Anything on DOGTV, a network through Direct TV. He watches it all day when his daddies are at work.

How would you describe your personal style?

Classic lines with pops of happy colors

What is your dog’s #AEOStyle?

Casual for day and hip for the evening. He prefers looks that can take him from a play date in the afternoon to walk downtown in the evening.

What do you think of your dog’s outfit?

It’s such a great sunny day look for him, he can’t wait for his LA trip later this month to debut his hot pink trunks by the pool.

Where would your dog wear American Beagle Outfitters?

He would wear it everywhere, on vacation, on walks, to the dog park, the Vet Appointments, to the bar (yes, there are dog friendly bars in NY)

What would be the perfect look for you to match your dog?

We would love to wear identical denim, tee and a bomber jacket, it’s both of our favorite looks.

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Project Live Your Life: Adria and Teren’s Winning T-Shirt Designs

Project Live Your Life: Adria and Teren’s Winning T-Shirt Designs

During Episode 2 of Project Live Your Life: San Francisco, AEO Senior Design Director Jaime K., challenged aspiring artists, Adria and Teren to reinvent the classic white T-shirt.

Adria and Teren spent countless hours (including pulling an all-nighter) sketching hundreds of designs that they envisioned to be an update to the everyday white t-shirt. Losing all that sleep didn’t matter to these two, as they were given an opportunity of a lifetime and wanted to give it their all.

In the end they put together six awesome t-shirts for you to vote on. Here are the two winning designs that will be produced and sold by us!

Women's Winning T-Shirt Design

Women’s Winning T-Shirt Design

 

Men's Winning T-Shirt Design

Men’s Winning T-Shirt Design

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#AEOSTYLE: NYFW Trendspotting

#AEOSTYLE: NYFW Trendspotting

New York Fashion Week has officially come to a close and we can’t stop thinking about all the great fashion trends that will be hitting this Fall. Until then, we’re obsessing over current Spring trends our Stylists, Preston and Lauren, spotted while attending the shows.

Trend: Denim Dressing

Denim dressing is everywhere… Denim on denim, denim patchwork, denim skirts, denim overalls – we just can’t get enough!

Preston in the

Preston in the Slim Jean and Knit Beanie.

Preston, Director of Styling at AEO, adds a pop of neon to his denim on denim look.

Get Preston’s Look:

Knit Beanie

Medium Denim Jacket

Slim Jean

Lauren, Manager of Styling at AEO, takes denim on denim to new heights in the Hi-Rise Jegging Crop.

Get Lauren’s Look:

Wild Beanie (similar)

Boyfriend Jean Jacket

Hi-Rise Jegging Crop

Freddy in the Dark Slim Jean.

Freddy in the Dark Slim Jean.

Freddy, Blogger at Blue Perk, looks classic in the Dark Slim Jean.

Get Freddy’s Look:

Slim Jean

Drew in the Skinny Jean and Chambray Shirt.

Drew in the Skinny Jean and Chambray Shirt.

Drew, Video and Film Director, keeps his look effortless in a chambray shirt and skinny jeans.

Get Drew’s Look:

Chambray Workwear Shirt

Skinny Jean

George in the Premium Slim and Trucker Jacket.

George in the Premium Slim Jean and Denim Jacket.

George, Photographer, layers up in our Denim Jacket and Premium Slim jeans.

Get George’s Look:

Medium Denim Jacket

Premium Slim Jean

 

Trend: Pastels

Nothing says Spring like soft hues of pink, blue and green. These looks are enough to drag us out of our winter slump and look forward to the brighter days of warm weather ahead.

Lauren in the AE Soft Pant.

Lauren in the AE Soft Pant.

Lauren pulls off a pastel look that is furry, soft and totally on trend.

Get Lauren’s Look:

Soft Pant

Cara in the Skinny Jean.

Cara in the Skinny Jean.

Cara, Blogger at A Fashion Love Affair, is ready to take on Spring in the Light Destroy Vintage Skinny Jean and pastel scarf.

Get Cara’s Look:

Skinny Jean

 

Check out what our friend, Joanna Coles of Cosmopolitan had to say about Denim Dressing and Pastels. Also, make sure to show us how you wear these trends with #AEOSTYLE on Instagram and Twitter for a chance to be featured on the blog.

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And the #AEOSTYLE Nominees are…

And the #AEOSTYLE Nominees are…

Get Grammy ready this weekend with #AEOSTYLE inspired by our favorite  nominated songs. Be sure to listen to our Grammy playlist as you read on so you know all the lyrics before Sunday rolls around.

"Young and Beautiful"

“Young and Beautiful”

Feel “Young and Beautiful” in this rocker chic look:

Feather Graphic Muscle Tank

Skinny Jean (black super stretch)

Studded Buckle Bootie

 

AEO_Grammy_Looks

Ditch the “Suit and Tie”

Leave the “Suit and Tie” behind and catch a glimpse of yourself in a few “Mirrors” in this casual cool look:

Varsity Jacket

Solid Oxford Button Down

Slim Jean (black saturated)

Canvas Sneakers (denim color coming soon!)

 

"22"

Feeling “22”

Feel young, carefree and “22” in a flowy top and Western booties:

Printed Ruffle Sleeve Top

Hi-Rise Artist Jean (dark indigo)

Western Bootie

 

set7_1_21_14_Grammy_Party_Looks11253

“Ain’t Messin Round'”

Show them you “Ain’t Messin Round'” when it comes to your #AEOSTYLE:

Denim Western Shirt

Premium Original Taper Jean

Clarks Pikko Alto (coming soon!)

 

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