Take care of your girls!

We’re so proud to celebrate our 9th year partnering with Bright Pink®, a non-profit dedicated to prevention and early detection of breast and ovarian cancers in young women. We’ll be honoring Breast Cancer Awareness Month all October. Read on and find out how YOU can take care of your girls!

Take care of your girls!

To kick off the month, Bright Pink CEO, Katie Thiede, shared the love about our partnership: “We’re thrilled to partner with Aerie for the 9th consecutive year together! Our partnership aims to spark important conversations among young women and inspire them to be proactive with their health, while raising critical funds to fuel Bright Pink’s life-saving mission. Since 2010, together we have raised more than $1 million to empower women to know their risk for breast & ovarian cancer and take action. Bright Pink’s flagship program, Assess Your Risk, has helped more than one million women learn their risk and take steps to manage it. We’re excited to share this quiz with Aerie girls through our partnership this fall because the more you know, the better prepared you are to take control of your health and your future!”

Bright Pink’s website offers an array of life-saving resources, from the Assess Your Risk™ quiz Katie mentioned to monthly Breast Health Reminders™, where you can get alerts right on your phone to remind you to check your girls.

Take care of your girls!

Wear your support proudly with our limited-edition sports bra and legging! 100% of US sales in stores and at Aerie.com benefit the non-profit.

Take care of your girls!

We can all use a little more inspiration! This October, you can get a free pouch and mirror decals with your $5+ donation to Bright Pink in US stores and Rethink Breast Cancer in Canada. These mirror decals act as a daily reminder to take care of your girls!

Want to learn more about our partnership with Bright Pink? Read about it here!

 

Tags: , , , , , , , , , , ,

Stylist’s Picks: All-day happiness

If you’re going to wear your Hometown Sweatshirt every day, Erin knows you’re going to need a new way to style it! See how she’s layering hers for fall.

Stylist’s Picks: All-day happinessStylist’s Picks: All-day happiness

This season’s Hometown Sweatshirt is the coziest addition to our City Sweatshirt Collection. It has all the feels of your faves, this time with ribbed trim, side slits and a hi-low hem. It comes in 8 sunfaded and sunwashed shades that feel a little lived in and a LOT loved.

Stylist’s Picks: All-day happiness

Erin knows you’re probably ready for a new way to style your sweatshirt, and this Prairie Romper is just what you need! Prairie florals are everywhere this fall, and this cute romper is Aerie all over. Erin loves the pretty crochet trim and pintuck details. Our designers are killing it this season!

Stylist’s Picks: All-day happinessAccessories for the daydreamers! Finish your look with a bandana and a cute straw hat. And don’t forget your feet! Because we know you’re going to be jumping in puddles all day long… AE has Hunter Boots for all your rainy day fall needs.

ErinBio

Want to see more of Erin’s faves? See them here!

Tags: , , , , , , , , ,

Real Talk with Kelsey from Thread International 

Love your world! We’re so excited to partner with Thread™, a company that takes plastic waste from Haiti, Honduras and Taiwan and transforms it into recycled polyester. So far, our Play leggings made with Thread recycled yarns have helped divert 403,960.22 pounds of plastic waste from landfills and oceans (that’s the weight of 6,463,363.5 plastic bottles!) and generated $85,688.55 in revenue ​in the First Mile in Taiwan. We talked with Kelsey, Director of Sales at Thread, and found out a little more about Thread and the impact that just one pair of leggings can have. Read on for more!

Real Talk with Kelsey from Thread International 

Kelsey, Director of Sales at Thread

The Thread yarns in our Play leggings start as plastic waste in Taiwan. How does a plastic bottle become one of the leggings we love?

Great question. In my opinion, recycling is about as close as we get to magic. Your plastic starts out as discarded bottles in Taiwan. There are several thousand individuals around the country who pick up and collect these bottles. They sell this material to entrepreneurs who run “collection centers.” These centers sort and prepare the bottles for recycling facilities where they are washed and ground up into flake. That flake gets melted down into pellet and extruded into filament, which is then finished into yarn. That yarn gets knitted into fabric, and finally cut and sewn into your Play leggings.

The best part about this process, is that in addition to diverting plastic waste from landfill and oceans, our supply chains also support income opportunities and small businesses that support their communities. You can look great, and know that you’re having positive impact in the world when you wear these leggings.

Real Talk with Kelsey from Thread International 

Aerie Play Pocket & Cuff Legging, Made with Thread recycled polyester yarns

You focus on the importance of the “First Mile” of the supply chain. Can you tell us more about this? 

Absolutely. Recycling is still often an unregulated industry in many parts of the world. Especially in countries where there may not be a lot of waste management infrastructure, or municipal recycling. The First Mile refers to the individual people that pick up the plastic bottles that become Thread fabric. Our impact team works with these collectors to ensure that their work is dignified and safe and that they have the opportunity to grow sustainable collection businesses to support them and their families.

First Mile also refers to the traceability of our material. Recycled polyester is not a new material, but Thread is the only material that can tell you what country our recycled plastic was sourced from as well as the network of people picking it up. Knowing where your stuff comes from is important, because without this knowledge, you can’t be sure that your entire supply chain is responsible.

 

What advice do you have for someone trying to be more sustainable with their fashion choices? 

Start paying attention to the brands and material choices you are purchasing. If a brand is transparent and forthcoming with information about their supply chains, that is a good sign. If they make products using recycled polyester, organic cotton, hemp, or other sustainable materials that’s a great place to start. If they don’t use these materials, or you can’t find information about their supply chains, don’t be afraid to reach out to the brand and ask. If brands know sustainability is important to their customers, they will be more likely to make sustainable choices.

Learning how to repair your clothes, thrifting, second hand shopping, and clothing swaps with your friends are also great ways to keep your clothing circulating and useful and out of landfill. Don’t let perfect be the enemy of good – there is not such thing as a “perfect” material or fiber. Making more informed choices is a great start.DSC01279

 

Tags: , , , , , , , , , , , , , ,

Real Talk with Sadie Strong 

She’s a veteran, she’s a mom, and she’s #AerieREAL! Sadie Strong has learned to embrace her body through all of its stages. Read on below to see how Sadie tries to pay it forward while keeping it #AerieREAL in her everyday life.

Real Talk with Sadie Strong Has being a mom affected how you feel about your body?

When I was pregnant I embraced my baby bump. I wore a bikini, showed it off with crop tops and everything. I thought it was the best body I had ever had. Honestly, in the back of my mind I was worried about what others were going to think of me and my post pregnancy body. “Was I going to bounce back?” “ What if I didn’t?” Now, being almost a year post birth I put all of those questions to bed. The body I have, my son loves to cuddle with and take naps on. If anything, being a mom has made me more comfortable with the appearance of my body because I know the amazing things it’s capable of doing.

What’s your advice for someone who seeks balance in their life?

I believe balance is like an internal scale, weighing the options on how you live your life.

When you put outside world opinions on one side of the scale instead of your own thoughts, opinions and needs, you have to try a lot harder to balance your scale. I believe you need to truly put your own happiness first to have balance in your life. It’s a lot easier to balance yourself and be happy when you are not trying to please strangers as well. Real Talk with Sadie Strong 

Big or small, how do you pay it forward?

I truly try and pay it forward as often as I can. Usually in small cute ways whether it’s for my loved ones or strangers. This is silly but often when I get coffee in a drive through I pay the persons behind me also just because I know it will make them smile. For my kids I like to leave surprise notes around their rooms, or in their backpacks at school to remind them how smart and amazing they are or send them little jokes. I love to give people a small moment of happiness because life isn’t always easy, but I believe a smile goes a long way and can get you through a day.

What makes you #AerieREAL?

I’m #AerieREAL because I  am my TRUE self and I choose to be me. Every curve, scar, smile, and feeling! I am enough just the way I am. I am a mom and disabled veteran, and being able to accept my body and myself  for who I am, allows me to live my best life and be Role Model for positivity and self love.

Want to learn more about our latest #AerieREAL photo shoot? Read about it here!

Tags: , , , , , , , , , , , , ,

Stylist’s Picks: One & done

All in ones are all the rage this season and there’s no mystery why Erin loves them. Easy to wear. Easy to style. This pair is made of cozy twill, with a front pocket and adjustable straps. We’re OBSESSED!Stylist’s Picks: One & doneStylist’s Picks: One & done

The real hero in this look is what’s layered underneath! You’re not dreaming… your favorite wireless bra now has a little push! Our new Real Sunnie Wireless Demi Coverage Push Up Bra has adjustable straps and a hook and eye closure in the back… all with just the right amount of lift and push. It’s everything!

Stylist’s Picks: One & done

Erin loves the prettiest eyelet details on your Seamless Eyelet Thong and this easy woven Eyelet Top.

Stylist’s Picks: One & done

Tie a bandana around your neck or wear it in your hair for a pretty daydreamer look. Cute and colorful little accessories give you that street style cred!

ErinBio

Want to see more of Erin’s faves? See them here!

Tags: , , , , , , , , , , , , , , , ,

Cozy Up Playlist

This fall is about all things cozy! And this playlist is the best pair for your morning coffee or afternoon chill sesh. Put this playlist on repeat and listen to our fall faves all day long!

Cozy Up Playlist

Check out our newest playlist below and follow us on Spotify for more of your fave tunes.

What’s your fall song? Comment below and tell us!

Tags: , , , , , , , , , ,