Follow Her Friday: Ashley Williams

We’re inspired each day by the stories you share that show how you’re #AerieREAL. This week we’re sharing the story of 26 year-old Ashley Williams, a graduate of University of Southern California who has used her focus in broadcast and digital journalism to launch her own inspirational social network, RIZZARR. Read on below to learn more about Ashley and to follow her journey!

Follow Her Friday: Ashley Williams

Meet Ashley Williams, our Follow Her Friday feature of the week!

Aerie: Hi, Ashley! Can you tell us a bit about RIZZARR?

Ashley: Rizzarr is based on the concept of the ripple effect… how one person can generate ripples of change in the world that can impact numerous people. RIZZARR is a news website that is combined with a social network and is targeted to Millennials. We have an editorial team but we also have a team that works on our product development and managing the social network element. Users can connect with, chat, and inspire their friends and other users from all around the world, but they can also post writing to their profile or submit it to the RIZZARR team to review, edit, and publish out to our main audience. I believe this is a new form of journalism that young people can take part in and really begin to take part in creating change that they wish to see and to disseminate changes or initiatives happening in their community.

Aerie: We love your entrepreneurial spirit. What is your ultimate dream job? 

Ashley: I think my ultimate dream job is doing what I am doing now, which is to own and manage my own company as well as to use it to inspire, empower, and uplift young people around the world. I would love to travel to different countries too as we scale to help with the company’s development. My other ultimate dream job that I wanted was to host my own show for a major news company. I am very thankful to have been given this opportunity early in my career and to been able to see that come to pass.

Follow Her Friday: Ashley Williams

Ashley loves to travel! Here she is in Egypt near the Sphinx. What a shot!

Follow Her Friday: Ashley Williams

Ashley in Spain during her study abroad experience in college.

Aerie: Do you have a role model? If so who is he/ she and why does he/ she inspire you?

Ashley: I do. For me, my role models are Sara Blakely, Oprah Winfrey, Steve Jobs, Chris Guillebeau, President Obama, and my parents. I really admire these individuals because they defied the odds and they stuck to their ultimate passions and dreams, despite all of the setbacks or situations they encountered. They never gave up on their dreams or what they believed in and they have led people to believe that anything is possible and that they too can put a dent in the universe. They just have to believe in themselves and never give up.

Follow Her Friday: Ashley Williams

Ashley and her BFF Anna visiting the Getty Museum in college.

Aerie: What does being #AerieREAL mean to you?
Ashley: It means fully and authentically embracing who you are, who you want to be, and who you will become while never allowing naysayers, doubters, or haters get in the way. Living your life to the fullest with no regrets.

Aerie: Do you have a favorite quote or mantra? Do tell!
Ashley: I do! It’s by Steve Jobs: “Because the people who are crazy enough to think they can change the world, are the ones who do.’

And I just love the mantra of these:

“We cannot become what we need to be by remaining what we are.” –  Max Depree

“Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma – which is living with the results of other people’s thinking. Don’t let the noise of other’s opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.” – Steve Jobs

really happy-favorite one

Thanks for sharing the #AerieREAL love, Ashley!

Follow Her Friday: Ashley Williams

Ashley loves mentoring young people. During her career, she often visits schools to talk about journalism and RIZZARR.

Aerie: We must ask – do you have a favorite Aerie bra fit?

Ashley: I like a couple of them. I like Jennifer Lightly Lined, Hannah in Strapless and in Multi-way, and Brooke! I think these all really help with elevating my body more and my curves. And honestly, they are just really comfortable and fit how I want to be presented.

Aerie: Last but, not least…do you have a secret skill or talent? Spill!
Ashley: I used to be really involved in acting and still believe it is one of my passions that I will tap into my later in my life. As a result, I can speak in multiple accents.

Thank you, Ashley! Want to stay in touch with Ashley? Be sure to follow her on Twitter and her network RIZZARR on Instagram!

xoxo,

Aerie

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How To: Style the Beach Wrap

Light and colorful beach wraps are the must-have accessory to complete our summer wardrobe! This secret weapon will become your go-to for a cool summer evening, a quick and easy office cover-up, or the perfect extra layer for the beach.

Watch Aerie girl, Ebonee below as she shows off step-by-step our 3 favorite ways to wear the beach wrap.

How To: Style the Beach Wrap

#1: The Skirt 

  • Open the wrap completely and slide behind your waist
  • Cross the two ends together the top corners and make a small knot
  • Pull tight and secure the knot close to your waist
  • Looking good, girl!
  • Stylist Tip: If you are looking to shorten the length of your skirt, first fold the scarf in half! 

#2: The Dress

  • Place the wrap around your back and pull the fabric under your arms
  • Wrap the scarf across your chest covering your cute suit
  • Cross the two ends together at the front and tie a secure knot
  • Voila! The perfect cover-up!

#3: The Classic Wrap

  • Hold the wrap at one end and give it a light twist
  • Place the twisted scarf around your neck
  • Drape the scarf around your neck in a loop
  • Fluff and adjust to create lots of volume
  • Ta-da!

Wrap, knot and drape your way to stylishness this summer!

How do you wear your beach wrap? Tell us below or show us with #AerieREAL on Instagram or Twitter!

Xoxo,

Aerie

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#LoveYourRealSelfie

How do you get a perfect bikini body? Put a bikini on your body! To celebrate body positivity and our #AerieREAL initiative to #LoveYourRealSelfie, we brought more than 1,500 Aerie girls together to take the world’s largest unretouched selfie in South Beach, Miami!

#LoveYourRealSelfie - World's Largest Selfie

Bikini beauties were joined by actress and The Duff star Mae Whitman, DJ Hannah Bronfman, Aerie girls Iskra and Eli and Fashion Blogger Sincerely Jules! To top it off and get that AERIE-al shot, acclaimed aerial photographer Gray Malin captured the event from a helicopter, high above the Mondrian South Beach Pool.

#LoveYourRealSelfie - World's Largest Selfie #LoveYourRealSelfie - World's Largest Selfie

“We couldn’t be more proud to further our #AerieREAL campaign and bring our ‘Love Your Real Selfie’ message to life with this memorable and exciting aerial platform,” shared Jennifer Foyle, our Brand President. “Aerie is seizing Spring Break as an opportunity to challenge beauty standards, share a brilliant swim collection designed for all Aerie girls and celebrate body positivity with the world’s largest selfie.”

Now it’s your turn! Share the body positive love on Instagram with #LoveYourRealSelfie and help us to continue to celebrate #AerieREAL!

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Warm Vibes! Meet This Summer’s Must-Haves

Believe it or not, the weather IS getting warmer, and bikinis and beach days are finally within reach. We srsly cannot wait for sunshine, especially when there are so many cute summer trends waiting to be worn! Check out some of our must-haves for the season and stay sunny, Aerie girls…

Cutout & About: Covered in the front, bare in the back. Our Beaded One-Piece is a personalized peek-a-boo, concealing sensitive tummy spots in front and revealing your pretty back on the flip side.

Warm Vibes! Meet This Summer’s Must-Haves

Crop Graphic Tee: Heat waves. Higher hems.  Bare your belly and send a message with a conversational Crop Graphic Tee: the best kind of beach read! Pair it with a Strappy Bikini Bottom and now we’re really talkin’.

Warm Vibes! Meet This Summer’s Must-Haves

Your Favorite Bra Fit In Swim: Pretty peepers! Pink sunnies are a cute, colorful way to protect your eyes. Matched with a swim top in our go-to girl fit for everyday comfort, Blakely, and OMG, what a beach babe!

Warm Vibes! Meet This Summer’s Must-Haves

Cover Up & Down: News flash! Coverups aren’t just for the top anymore. The Classic Jogger keeps your legs cozy when it’s cool at the pool. And leave ‘em on later for hanging at home or out with your girls…these bottoms do it all!

Warm Vibes! Meet This Summer’s Must-Haves

Top it off. Wrap it up! Breezy, sunny beach day? Fight the shivers in a Beach Scarf, and shade your pretty face with a Floppy Hat. Cute AND practical accessories are summer essentials!

Warm Vibes! Meet This Summer’s Must-Haves

Warm Vibes! Meet This Summer’s Must-Haves

Lounge About: When the AC is on full blast but you’re still feeling the heat, a Lightly Lined Triangle Bralette is the coolest kind of loungewear. Add a Printed Boxer and you’ll be breezy in no time.

Warm Vibes! Meet This Summer’s Must-Haves

What trend are you most looking forward to this summer? Comment and tell us below!

xoxo,

Aerie

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Aerie For Yellowberry

Two years ago, 17-year-old Megan Grassell went bra shopping with her little sister, Mary Margaret. But in a sea of underwire, pushups and padding, they weren’t able to find anything for a developing, 13-year-old girl. So Megan set out to “change the bra industry for tween girls” and did something that most 17 year olds would not—she started her own company! Yellowberry began with one passionate girl, a mission to “build a product that didn’t exist” and a Kickstarter campaign. It soon grew into something much more. Not only did it land Megan on Time Magazine’s list of the 25 Most Influential Teens of 2014, but it also established Yellowberry at the forefront of a movement for girls everywhere.

Aerie For Yellowberry

Meet Megan Grassell, Aerie girl & CEO of Yellowberry

Aerie For Yellowberry

Megan and her little sister, Mary Margaret. #LoveYourRealSelfie

Yellowberry designs and makes real bras for young girls. Free of padding and push-up features, these bras are made for growing girls who want youthful, colorful and comfortable styles. Yellowberry urges girls to enjoy—not rush—the beginning, “yellow” stages of life, and Megan wants her product and her brand to “support girls to be who they are and celebrate their time as just that, girls.” We couldn’t agree more!

Aerie For Yellowberry

Introducing Aerie for Yellowberry – our best collab evah!

Aerie For Yellowberry

Now, we’re super-psyched to partner with Megan on Aerie for Yellowberry, our best collab evah! This exclusive collection of comfy, fun-to-wear bras is for our “little sisters,” the next generation of #AerieREAL girls. For Megan, this collab was meant to be: “I am incredibly grateful to be able to partner with a brand that shares so many of the same core messages that I built Yellowberry upon; inspiration for girls to have a positive self-image, strong self-confidence and a great sense of their own special identity.”

A girl with an idea is a powerful thing. A movement of girls is even stronger!

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How to Find the Best Swimsuit for Your Body Type

The process can be a little daunting when it comes to finding the perfect swimsuit for you. So, we enlisted Aerie’s fit and style expert, Jenny Altman, to help! Read below for her quick tips on finding the right swimsuit for your shape.

“Let’s face it – while the prospect of warmer days or a sunny vacay is always exciting, so many of us dread heading to the fitting room with an armful of bathing suits to try on. The trick to making your shopping experience a good one is to remember a few helpful tips!”

1) Be confident.
“Shopping for a swimsuit should be a fun, exciting, shopping experience. Shop for swim when you are feeling good, and remember, your swimsuit is an expression of who you are. You should feel confident in the style, size and print you choose!”

2) Shop your right size.
“This is important in everything you buy, but for swim, it is even more so since there is no covering it up. You will always look better, slimmer and more confident in the right size, even if it’s a size larger than you want to be wearing. BTW – size is just a number! Forget about what that little tag says, and choose the size suit you feel best in.”

3) Shop your best style.
“Not every style works best for every body type. Know your body and learn what makes you look and feel your best. Is it a teeny bikini bottom or hi rise? Is it a padded top or underwire? Try them all and be honest with yourself when it comes to knowing what works best on your body type.

Keeping these tips in mind, it’s time to take your body shape into account.

Let’s be clear – every BODY is beautiful, no matter what shape or size it comes in. Celebrate your unique shape by choosing a suit that shows off your favorite assets, and flatters your less favorite ones. Then it’s time to have some fun with print and color, to reflect your personality and the real you!”

Ready? Let’s do this! Find your body type below to hear Jenny’s fit recommendations for you.

Flat like a surfboard

Top to bottom, straight and narrow

Find the Best Swim for Your Body Type

“If you have an athletic build (straight and narrow, up and down), there are many styles you can wear and look great.  If it fits your personal style, get adventurous with trendy pieces that look great on your build and emphasize curves for balance.

I love crop bikini tops and hi-rise bikini bottoms, especially in a fun mix and match combo. The top shows off great shoulders and a strong back, plus the bottom gives you a curvy, retro inspired look.”

Curves & waves 

Curvy in all the right places

Shop Swim for Your Body Type

“Own your curves and show ’em off! Adjustable styles that provide a little extra wiggle room are your friend.

A triangle bikini top and a side tie bikini bottom is a classic combo. These have a lot of adjustability, so tie as loose or tight as you need, and move the triangles to fit you perfectly. A matching print, like this cute bandana pattern, is a great way to keep your curves balanced without drawing too much attention to top or bottom.”

Treasure chesty

You’ve got some girls, girl!

Shop Swim for Your Body Type

“Creating a little balance with your look can help even out your top. The first tip is to try a solid color on top and a fun print on bottom. This draws the eye down, and balances out your chest area.

Choose a style with underwire support to give the girls a little boost. I also like a top that provides fuller coverage, like the Daisy Bandeau Bikini Top. Bonus – the Daisy is lightly lined, which provides coverage without too much extra padding!

As for the bottom, go with a classic bikini or a mid rise bikini bottom in a really fun print.”

Hula hips

Pear-shaped and proud of it

Shop Swim for Your Body Type

“Let’s emphasize your top half to give you a curvy look all over. A print on top with solid bottom is a great way to do this. Any extra strappy or embellished detail, and bright colors and prints will help draw the eye up as well.

The Charley bikini top is fab for your shape. Charley provides just the right amount of lift, and curves your girls inward to create a round, full look. This up-top attention will balance out your bottom half.

The Sky Hi Rise bottom is a great option if you’re looking for a little more coverage. You get so much bang for your buck with this type of convertible style – It goes from a skirt, to a mid rise, to a hi rise, all in one!”

Ship-shapely

Full-figured and fab

Shop Swim for Your Body Type

“Full figured girls can wear any style bathing suit. More curves do not mean more coverage necessary. Just don’t forget to rock your choice with confidence! My one guideline? Gravitate to smaller prints and solid colors, and look for styles that emphasize your feminine curves.

I love the Retro Halter Bikini top for its amazing shape and support. The halter neckline is very flattering and creates a great curve at the bustline. In terms of bottoms, a hi-rise bikini bottom gives great coverage with flattering details. The ruching slims the hips and the flat panel down the front slims the tummy. Can’t go wrong with a small print like a micro-stripe!”

SPF: small petite frame

Small and mighty!

Shop Swim for Your Body Type

“Petite is just about height, not about body type. If you are petite, you need to figure out first if you are curvy, bigger on top or bottom, or more of an athletic build. Then you can select a suit style that suits you best. In general, I recommend monochromatic colors for petite ladies to build a longer look. Leg openings with a higher cut, like classic bikinis, side ties, and hipsters are great to elongate the leg!

I love a scoop bikini top and hipster bottom for petite frames. They are the perfect amount of coverage without overwhelming your figure. Looking for a little push in the cups? Try the Perky Triangle Bikini top! Looks like the classic triangle, but with extra oomph.”

Everyone under the sun

Just like a suntan, this looks good on every body

Shop Swim for Your Body Type

“A tankini or one piece is a great option for all body types. This is a personal preference! If you feel less self conscious with a little more coverage, go for it. Open backs and fun details make a one piece or tankini look as cute as any bikini!”

Now you’re ready! You’ll have the cutest bikini on the beach with Jenny’s tips. Always remember: there’s no such thing as a perfect beach body. The real you is sexy!

Xoxo,

Aerie

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