Real Talk: Back-to-School Bra Trends

This back-to-school season, there are so many bra trends to get excited about! From soft cotton fabrics, to pretty peek-a-boo bralettes, to pastel colors that act as neutrals under your favorite t-shirts – Aerie’s got it all!

Jackie, buyer for Aerie pushup bras, talks about some of her favorite trends and styles for the season. To see all our back-to-school bras, shop now at Aerie.com!

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We love the colors and pretty lace detail in Blakely, Bridget, Sofie and Hide & Peek Plunge Bralette!

What’s your favorite back-to-school bra trend? Tell us below, or show us on Instagram or Twitter using #AerieREAL!

Xoxo,

Aerie

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#AskJenny Question of the Week: Will a Demi Bra Work for Me?

This week, our Fit and Style expert, Jenny Altman, tackles your questions on bra coverage! Read her pro tips to learn what amount of coverage is best for your shape and size.

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Rachelle is all smiles in one of Jenny’s full coverage picks, the Sofie bra!

Q: I would really like to wear a demi bra, but I am fuller in that part of my breasts, so they pop out. Is that normal? What bras do you recommend that have full coverage?

A:  Great question! A demi bra is a bra that covers only half to three quarters of the breast, which means that it doesn’t give you as much coverage as a full coverage bra. A full coverage bra comes at least an inch or two higher across the breast, hence the name “full” coverage.

Another difference is what a demi cup bra does for your shape. It actually tilts the breast inward, creating more lift and coverage than your standard full coverage bra.

For you, your shape may work better with a full coverage bra. But before you give up on a demi (they are pretty gorgeous!), make sure you are trying on the right size. You may need to go up a cup size from what you have been wearing in that type of style. I suggest you go into an Aerie store and have a fitting with one of our Bra Experts. They also will have lots of suggestions for different style demi bras you can try, to see if we do have the right demi for you. Once you have your right size, trying on lots of styles is key to finding the perfect bra for you!

Sunnie Stretch Lightly Lined Bra

The Sunnie bra is one of Jenny’s go-to full coverage options.

If a demi is not your answer, then let’s certainly go for a full coverage bra, no problem! My personal favorites would have to be the Sunnie, Katie and Sofie. I think that if you get creative with fun colors and look for special details like lace, you will feel just as pretty in the full coverage as you would in the demi.

To see more of our full coverage and demi coverage options, shop all bras at Aerie.com! Our Bra Guide allows you to see bras in your cup size, to help you pick your perfect fit. Try a few to find the best style for you!

Xoxo,

Aerie

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Back to School Essentials: Leggings

Ever feel like you never want summer to end, but fall can’t come quickly enough? While we’ll be enjoying August to the fullest, we can’t help but get a little excited for one of our favorite parts of the cooler months…new fall styles at Aerie!

Our absolute fall-time necessity would have be to be leggings. So we sat down with Natalie, associate buyer for bottoms at Aerie, to chat about all the deets on her favorite new styles for the Back-to-School season. Leggings may be an everyday staple in your wardrobe, but our new fun prints, details and colors make this essential piece anything but basic. From our morning coffee to dinner with friends, we know we’ll be living in our new leggings 24/7 this fall.

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Our new leggings are so comfy…and cute enough to wear all day and all night!

Xoxo,

Aerie

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Introducing…the Mini Boybrief!

100 million cheeks can’t be wrong! Aerie’s #1 selling undie fit, the Boybrief, now has a new – and cheekier – BFF! Even if a thong is your go-to fit, every girl needs a full coverage undie in her drawer. Our Mini Boybrief is perfect for the girl who likes fuller coverage but still wants just a peek of cheek! Shannon, buyer for undies at Aerie.com, gives the lowdown on our newest fit.

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So many pretty prints, colors and fabrics…we’ll take them all!

Want to see more from our merchants on styles, trends and products they’re loving? Check out our most recent post in our merchant video series!

Xoxo,

Aerie

 

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#AskJenny Question of the Week: Pushup Bras for Smaller Cup Sizes

This week, our fit and style expert, Jenny Altman, tackles a bra dilemma we hear time and time again – for smaller chested girls looking for a pushup, what’s the best bra to choose for a natural look? Jenny talks some of her top picks below!

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Jenny’s here to with tips to help every girl find her perfect fit!

Q: Hi Jenny! I’ve been trying to find the right Aerie push-up bra for me. I wear a 32A and need a push-up that fits but doesn’t gap. Which Aerie push-ups would you recommend?

A: I love your question! I am also a 32A, and I have had great luck with push-up bras from Aerie. The Ella Gel happens to be my favorite.

You can use our bra guide and sort by size to find all the push-up bras available in size 32A. The best thing is that in our bra guide, you can see bras in your cup size. This feature is so helpful in finding the right amount of coverage and lift for you! Our A-cup model is a real A, so you can see how each bra looks on an A-cup.

Since you know your size, it really is a question of which style bra fits you best (whether it’s push-up bra or not) depending on your breast fullness/shape. Some girls do better with full coverage, others with less. If you are a smaller, or less “full” A, then try a bra with less coverage like a balconette or demi-cup. I think you would like the Charley, Lexi, or the Ella Gel (or the Emma if you’re looking for some serious push!). None of these are too full coverage for a smaller cup size, and they all give great lift.

Also, FYI, any time you wear a bra as a racerback or criss-cross, you get even MORE push-up. So convertible or multi-way options like Charley could be an especially great choice!


Gapping is another problem many girls of all cup sizes may experience with certain bra styles. Luckily, it can also be a super quick fix! Check out Jenny’s pro advice on the blog for all the deets.

Have more questions for Jenny? Email her at AskJenny@ae.com, or tweet @Aerie using #AskJenny!

Xoxo,

Aerie

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Our Top Favorites: August

This month, Aerie zeros in on comfort. Crew Neck Sweatshirts and Leggings soar to the top of our list, and “underneath it all” bralettes and outta-sight undies come in at a close second! With the change of the season comes a lot of new arrivals as well! Two newbies you have to try? Our new Joggers and Legging Tee! Shop your favorite items below!

Our Top Favorites: August

Our Top Picks for August!

1. Crew Sweatshirt in Tackle Teal – Perfect for cozy nights!

2. Side Panel Legging in Royal Navy – Real chic. No sweat.

3. Sexy only you can see. Outta-Sight Cheeky in Violet Burst

4. New! Aerie Mini Boybrief 

5. Nightie Night! Sleep Shirt in Heather Fawn

6. Softest Modal Bralette – a little support and a lot of comfort.

7. Acid Wash T-Shirt (Perfect for leggings!) in Green Rush

8. Pretty prints! We love the new Skinny Jogger in Medium Heather Grey

9. Sweetest scents! Aerie’s New Body Mist

10. Aerie Fragrance 1.7 oz – A fresh blend of sweet fruits, pretty florals and sensual musk.

Have fun shopping!

xoxo,

Aerie

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