Festival Faves with Natalie Dressed

Festival season is yet another reason for us to show off our favorite Aerie Swim. Pair our Crop Bikini Top with a wide leg Soft Pant or a fringed Beach Skirt and you’ll be ready to hit the festival scene with confidence.

Boho babe Natalie Dressed shows us how she styles her festival faves during a gorgeous sunset in Santa Cruz, California.

Festival Faves with Natalie Dressed

What Inspired Natalie’s Look: 
“I live near the beach so I don’t mind infusing a little beachiness into my looks when I can. This look is perfect for the beach, but it’s also great for festivals. It has a little bit of a boho vibe with the high waisted flowy pants and cropped bikini, but is super comfy to wear all day. Throw on a long cardigan for the evening and you’ll be good to go!”Festival Faves with Natalie Dressed

Get Natalie’s Look: Halter Crop Bikini Top | Spring Break Pant | Panama Hat | AEO Tortoise Shell Half-Rim Sunglasses (Similar)Festival Faves with Natalie DressedFestival Faves with Natalie DressedFestival Faves with Natalie Dressed

Show us your festival faves with #AerieREAL on Instagram and Twitter for a chance to be featured on our Style Gallery! xo

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Festival Faves with McKenna Bleu

Festival season is officially upon us and we couldn’t be more excited! From beach to backstage, we’ve got you covered.

Whether you’re hitting every major festival or catching a local show, you can still dress the part. Blogger babe McKenna Bleu shows us what to wear to a festival and styles her faves below!

What To Wear To A Festival or Concert

What Inspired McKenna’s Look:
“Hi Guys, McKenna Bleu here! I don’t know about you but I’m loving these warmer temps, hello new spring arrivals! Unfortunately, I will not be attending Coachella this year but that doesn’t stop me from getting in the festival spirit with Aerie. This tye-died fringe romper is the perfect piece for warm days on the lawn or laying out poolside. Underneath is one of my favorite swimsuits from Aerie, the Holly Bikini it’s a combination of a push up top paired with high waisted bottoms (so in right now) a sure stand out on the beach! As always, a girls best accessory is confidence! Remember to keep it #AerieREAL celebrate you! Be sure to check out my blog and follow along on my Instagram!”

What To Wear To A Festival or Concert What To Wear To A Festival or Concert Get McKenna’s Look: Romper | Holly Bikini Top | Hi-Rise Convertible Bikini Bottom | Floppy Hat | Sunglasses

What To Wear To A Festival or Concert

What To Wear To A Festival or ConcertWhat To Wear To A Festival or Concert

Photos by Stacey Bauer Photography.

Show us your festival faves with #AerieREAL on Instagram and Twitter for a chance to be featured on our Style Gallery! xo

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The mini bar is open! Cheers to our cheekiest undie fits

Smile, it’s happy hour! The Mini Bar is now open, and stocked with our cheekiest undies, From thongs to mini boybriefs, we’re into all things mini in a very big way. Cheeky coverage finally has a fit for everyone! The specialty of the house? The new Mini Bikini…a cheekier spin on our classic Bikini.

So go ahead and get cheeky, girls! Whether you want total cheek or just a peek, there’s a flirty fit for your cutie booty at the Mini Bar.

Shop Aerie's Mini Undie Fits!

All you need is love (and undies).

Shop Aerie's Mini Undie Fits!

Our new Mini Bikini is pretty from every angle.

Shop Aerie's Mini Undie Fits!

It’s what’s underneath that makes us smile!

MiniBarAdBuys4

A Mini Boybrief in comfy cotton and pink pastel? Pure paradise.

What’s your favorite mini fit? Tell us with #AerieREAL on Instagram or Twitter!

Xoxo,

Aerie

 

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Follow Her Friday: Ashley Williams

We’re inspired each day by the stories you share that show how you’re #AerieREAL. This week we’re sharing the story of 26 year-old Ashley Williams, a graduate of University of Southern California who has used her focus in broadcast and digital journalism to launch her own inspirational social network, RIZZARR. Read on below to learn more about Ashley and to follow her journey!

Follow Her Friday: Ashley Williams

Meet Ashley Williams, our Follow Her Friday feature of the week!

Aerie: Hi, Ashley! Can you tell us a bit about RIZZARR?

Ashley: Rizzarr is based on the concept of the ripple effect… how one person can generate ripples of change in the world that can impact numerous people. RIZZARR is a news website that is combined with a social network and is targeted to Millennials. We have an editorial team but we also have a team that works on our product development and managing the social network element. Users can connect with, chat, and inspire their friends and other users from all around the world, but they can also post writing to their profile or submit it to the RIZZARR team to review, edit, and publish out to our main audience. I believe this is a new form of journalism that young people can take part in and really begin to take part in creating change that they wish to see and to disseminate changes or initiatives happening in their community.

Aerie: We love your entrepreneurial spirit. What is your ultimate dream job? 

Ashley: I think my ultimate dream job is doing what I am doing now, which is to own and manage my own company as well as to use it to inspire, empower, and uplift young people around the world. I would love to travel to different countries too as we scale to help with the company’s development. My other ultimate dream job that I wanted was to host my own show for a major news company. I am very thankful to have been given this opportunity early in my career and to been able to see that come to pass.

Follow Her Friday: Ashley Williams

Ashley loves to travel! Here she is in Egypt near the Sphinx. What a shot!

Follow Her Friday: Ashley Williams

Ashley in Spain during her study abroad experience in college.

Aerie: Do you have a role model? If so who is he/ she and why does he/ she inspire you?

Ashley: I do. For me, my role models are Sara Blakely, Oprah Winfrey, Steve Jobs, Chris Guillebeau, President Obama, and my parents. I really admire these individuals because they defied the odds and they stuck to their ultimate passions and dreams, despite all of the setbacks or situations they encountered. They never gave up on their dreams or what they believed in and they have led people to believe that anything is possible and that they too can put a dent in the universe. They just have to believe in themselves and never give up.

Follow Her Friday: Ashley Williams

Ashley and her BFF Anna visiting the Getty Museum in college.

Aerie: What does being #AerieREAL mean to you?
Ashley: It means fully and authentically embracing who you are, who you want to be, and who you will become while never allowing naysayers, doubters, or haters get in the way. Living your life to the fullest with no regrets.

Aerie: Do you have a favorite quote or mantra? Do tell!
Ashley: I do! It’s by Steve Jobs: “Because the people who are crazy enough to think they can change the world, are the ones who do.’

And I just love the mantra of these:

“We cannot become what we need to be by remaining what we are.” –  Max Depree

“Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma – which is living with the results of other people’s thinking. Don’t let the noise of other’s opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.” – Steve Jobs

really happy-favorite one

Thanks for sharing the #AerieREAL love, Ashley!

Follow Her Friday: Ashley Williams

Ashley loves mentoring young people. During her career, she often visits schools to talk about journalism and RIZZARR.

Aerie: We must ask – do you have a favorite Aerie bra fit?

Ashley: I like a couple of them. I like Jennifer Lightly Lined, Hannah in Strapless and in Multi-way, and Brooke! I think these all really help with elevating my body more and my curves. And honestly, they are just really comfortable and fit how I want to be presented.

Aerie: Last but, not least…do you have a secret skill or talent? Spill!
Ashley: I used to be really involved in acting and still believe it is one of my passions that I will tap into my later in my life. As a result, I can speak in multiple accents.

Thank you, Ashley! Want to stay in touch with Ashley? Be sure to follow her on Twitter and her network RIZZARR on Instagram!

xoxo,

Aerie

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#LoveYourRealSelfie

How do you get a perfect bikini body? Put a bikini on your body! To celebrate body positivity and our #AerieREAL initiative to #LoveYourRealSelfie, we brought more than 1,500 Aerie girls together to take the world’s largest unretouched selfie in South Beach, Miami!

#LoveYourRealSelfie - World's Largest Selfie

Bikini beauties were joined by actress and The Duff star Mae Whitman, DJ Hannah Bronfman, Aerie girls Iskra and Eli and Fashion Blogger Sincerely Jules! To top it off and get that AERIE-al shot, acclaimed aerial photographer Gray Malin captured the event from a helicopter, high above the Mondrian South Beach Pool.

#LoveYourRealSelfie - World's Largest Selfie #LoveYourRealSelfie - World's Largest Selfie

“We couldn’t be more proud to further our #AerieREAL campaign and bring our ‘Love Your Real Selfie’ message to life with this memorable and exciting aerial platform,” shared Jennifer Foyle, our Brand President. “Aerie is seizing Spring Break as an opportunity to challenge beauty standards, share a brilliant swim collection designed for all Aerie girls and celebrate body positivity with the world’s largest selfie.”

Now it’s your turn! Share the body positive love on Instagram with #LoveYourRealSelfie and help us to continue to celebrate #AerieREAL!

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Aerie For Yellowberry

Two years ago, 17-year-old Megan Grassell went bra shopping with her little sister, Mary Margaret. But in a sea of underwire, pushups and padding, they weren’t able to find anything for a developing, 13-year-old girl. So Megan set out to “change the bra industry for tween girls” and did something that most 17 year olds would not—she started her own company! Yellowberry began with one passionate girl, a mission to “build a product that didn’t exist” and a Kickstarter campaign. It soon grew into something much more. Not only did it land Megan on Time Magazine’s list of the 25 Most Influential Teens of 2014, but it also established Yellowberry at the forefront of a movement for girls everywhere.

Aerie For Yellowberry

Meet Megan Grassell, Aerie girl & CEO of Yellowberry

Aerie For Yellowberry

Megan and her little sister, Mary Margaret. #LoveYourRealSelfie

Yellowberry designs and makes real bras for young girls. Free of padding and push-up features, these bras are made for growing girls who want youthful, colorful and comfortable styles. Yellowberry urges girls to enjoy—not rush—the beginning, “yellow” stages of life, and Megan wants her product and her brand to “support girls to be who they are and celebrate their time as just that, girls.” We couldn’t agree more!

Aerie For Yellowberry

Introducing Aerie for Yellowberry – our best collab evah!

Aerie For Yellowberry

Now, we’re super-psyched to partner with Megan on Aerie for Yellowberry, our best collab evah! This exclusive collection of comfy, fun-to-wear bras is for our “little sisters,” the next generation of #AerieREAL girls. For Megan, this collab was meant to be: “I am incredibly grateful to be able to partner with a brand that shares so many of the same core messages that I built Yellowberry upon; inspiration for girls to have a positive self-image, strong self-confidence and a great sense of their own special identity.”

A girl with an idea is a powerful thing. A movement of girls is even stronger!

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