Aerie Launches #AerieREAL on Good Morning America!

Aerie Launches #AerieREAL on Good Morning America!

Check out #AerieREAL on Good Morning America! Have you heard about Aerie REAL? Well, we think it’s time for a change. We think it’s time we get real and think real. We want every girl to feel good about who they are and what they look like, inside out. This means no more retouching our girls and no more supermodels.

Why? Because there is no reason to retouch beauty. We think the real you is sexy.

Head over to to learn and see more!

Shop our new Bra Guide and see bras in YOUR cup size!

Tweet us at @Aerie and tag your images with #AerieREAL on Instagram and Twitter to share the love!



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  • How ‘real’ is Aerie’s ‘real’ model campaign? | The Daily Quirk

    […] A twelve-paneled LED billboard featuring young girls with fat rolls, stretch marks, and scars in the middle of Times Square? That’s what you could be looking at pretty soon because American Eagle has just launched its Aerie ‘real’ model campaign in an effort to challenge unrealistic supermodel standards for young women. “What you see is what you get,” declared Aerie brand representative, Jenny Altman, on Good Morning America. […]

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